Presto is hiring a

Web3 Performance Marketing Lead

🚀 About AQX

AQX is the crypto gateway for retail traders and institutions. It offers users an all-in-one platform to buy, sell, trade, and learn about crypto. At its core, AQX is a cryptocurrency exchange platform. The company brings an authentic mix of trading knowledge, market intelligence, buzz, and access to exclusive crypto project launches to elevate the crypto exchange and trading experience for users.

Responsibilities

• Develop and implement marketing campaigns across different performance channels
• Plan and execute User Acquisition campaigns to boost app installations, sign-ups, usage and brand growth
• Navigate through Crypto regulatory and compliance related matters to implement effective SEO/SEM/ASO strategies. You will need to be on the frontfoot with regulatory changes by regions and tools to help us anticipate and preemptively solve issues
• Manage relationships with agencies, vendors and our engineers to deliver successful results
• Evaluate current marketing channel performance and expansion of new channels
• Track, report, and analyze website analytics and initiatives, and campaigns
• Work closely with other teams such as Product, Design, and Compliance
• Experience with data-driven CRM tools (ex. Amplitude), data visualization tools (ex. Tableau), and MMP (ex. Appsflyer)
• Deep understanding of various ad account management (Google Ads, Meta, Twitter, and third party DSP)
• Create reports for the management routinely, including audience, traffic, and ranking, to facilitate the decision-making process
• Translate research findings into actionable insights through quantitative methods
• Staying up-to-date with industry trends and changes in digital marketing platforms and algorithms

What we want you to have (requirements)

• 5+ years of experience in performance marketing
• 2+ years of experience in a Cryptocurrency exchange or Blockchain industry is a must
• Fluency in English is a must
• Excellent communication skills, verbal and written
• Self-starter with a to-do attitude to implement change and achieve results

Nice to have

• Understanding of crypto ad networks
• Fluent with other languages
• Korean citizenship or PR
• Early Startup experience

Our hiring process

• Resume/CV submission
• 1st round interview with Head of Marketing
• There can be 2nd round interview with C-Suite if needed

🔎 AQX is powered by Presto Labs

📈 Presto Labs is a quantitative trading firm established in Singapore back in 2014.

Today, Presto Labs has grown to more than 100+ employees. World-class engineers and researchers share offices in Singapore🇸🇬, Shanghai🇨🇳, and Seoul🇰🇷.

📊 Presto Labs build automated trading systems fueled by data-driven quantitative analysis to achieve stable and sustainable investment returns.

💻 Our engineering teams do what humans do best – create algorithmic decision processes in order to achieve what no human trader ever could in today’s fast-changing, unbelievably complex financial world.

Check out more about Presto Labs on our YouTube channel

➡️ https://www.youtube.com/channel/UCg88FC6VecGyiDolSbKpNIg