Tron Jobs in North America

Director of Social Media Engagement
at BitTorrent

At BitTorrent, marketing is at the forefront of how we create value, innovation, and beautiful products that people love. Our team is passionate about creating compelling stories that inspire and help people to connect with each other. We collaborate closely with designers, software engineers, data analysts, and many others to solve complex challenges and craft powerful experiences that highlight our products’ unique capabilities and personalities. Our work touches millions while exemplifying a key principle: “Focus on the user and all else will follow.”

Responsibilities:

• Responsible for the company’s YouTube and Tiktok platform operations, responsible for completing initial content planning, video shooting and post-editing production.
• Research and use of trending topics, make commercial videos, and increase subscribers activity, engagements and popularity through effective operation methods.
• Research on YouTube and Tiktok content mechanism to flexibly optimise the platform and video content, analyse keywords, explore potential promotion directions, and increase ranking exposure.
• Track the effects of operating activities, analyse and evaluate operating data, and timely modify and adjust content and operating strategies through the content organisation, data-driven, and user research.
• Pay attention to the trends and changes of social media, and regularly propose innovative promotion plans and implement them.

Job requirements:

• Bachelor degree or above, native English, able to edit English copy and maintain daily communication with users.
• Rich imagination, excellent screen capture ability, interest in developing new designs, creativity skills for the video production, and high visual aesthetic knowledge; video planning and editing experience. YouTube, Tiktok video content operation experience is preferred.
• Proficient in Adobe premiere pro, Adobe After Effects, EDIUS and other related video editing software.
• Understand the characteristics and operation modes of various social media, be familiar with Chinese and foreign video platforms, like creativity and planning, and always maintain a strong interest in the video field; good communication and good collaboration spirit.
• Blockchain industry work experience preferred.