Binance is hiring a

Web3 Lifecycle Marketing Manager

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

This is a remote role.

Responsibilities:

• Direct and create plans for user operations across the entire team
• Collaborate with teams across the organisation to ensure smooth execution of lifecycle marketing campaigns
• Utilise strong logical thinking and data analysis skills to uncover business insights, identify problems, and develop data-driven solutions
• Stay well-informed on each Business Unit's products, including their features, user preferences, and pain points
• Manage and mentor team members, ensuring their professional growth and development

Requirements:

• Proven experience in team management, collaboration, and the development of successful lifecycle marketing campaigns
• 7 years or above years of experience in lifecycle marketing/ strategy, preferably in an online industry
• In-depth understanding of essential operational methodologies, including AB testing, funnel analysis, and custom strategies
• Knowledge and experiences in using marketing automation platforms/ tools
• Exceptional logical thinking and data-driven decision-making abilities
• Strong familiarity of working with various Business Unit products and the ability to comprehend user preferences and pain points
• Fluent in both written and spoken English

• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry

• Fast moving, challenging and unique business problems

• International work environment and flat organisation

• Great career development opportunities in a growing company

• Possibility for relocation and international transfers mid-career

• Competitive salary

• Flexible working hours, Casual work attire