Binance is hiring a

Web3 Marketing Senior Associate - Greater China Region

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

Responsibilities:

• Influencer cooperation - develop relations with them and develop affiliate activity to drive users acquisition
• User research - acquire benchmark for daily marketing promotion, know more about users’ preferences to support product operations
• Business development - through resource exchange instead of spending costs to find the most cost effective way to expand business
• Integrated marketing - plan and execute to get new users, organize creative brainstorming and workshops organization to keep exploring new approach to acquire more new users
• Day to day marketing materials delivery (in Chinese) - festival posters, activity banners, hotspot marketing, etc.

Requirements:

• Rich experience in user growth, business development, integrated marketing, branding strategy, virus activity, etc. 
• Interest and general knowledge of the cryptocurrency/blockchain industry
• Bachelor's degree in Marketing, Ads, communications or related field
• Native level fluency in Mandarin and Business level fluency in English
• Able to work autonomously with minimal supervision and strong follow up skills; proactive and collaborative
• Attention to detail with superior organizational and communication skills
• Excellent project and time management skills; able to prioritize and work under pressure
• Experience and works well in a fast-paced environment

Nice to have:

• Experience buying/trading bitcoin/crypto or understanding of Binance’s products and ecosystem 
• Experience in working for both an agency and in-house roles
• Experience in Growth & Innovation, Advertising, Health
• Proficiency or experience in Google Workspace applications (Google Docs and Sheets)

• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry

• Fast moving, challenging and unique business problems

• International work environment and flat organisation

• Great career development opportunities in a growing company

• Possibility for relocation and international transfers mid-career

• Competitive salary

• Flexible working hours, Casual work attire