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Job Position | Company | Posted | Location | Salary | Tags |
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Cake Pte Ltd | Singapore, Singapore | $63k - $96k | |||
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OKX | Singapore, Singapore | $72k - $148k | |||
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OKX | Singapore, Singapore | $72k - $148k |
Cake Pte Ltd
$63k - $96k estimated
This job is closed
We are seeking a highly motivated and experienced Marketing Lead to join our team! As the Marketing Lead, you will be responsible for spearheading our marketing efforts and building a strong community around our Ordinals products and services. This role requires a deep understanding of the cryptocurrency industry, particularly NFTs, Digital Art and Bitcoin, as well as a proven track record in community building, social media, and digital marketing.
What you’ll do:
Strategic Planning
- Take the lead on Strategic Planning to develop a dynamic plan of marketing initiatives to position our product(s) as market-leaders
- Liaise closely with product, engineering and innovation teams to rapidly define our GTM and growth strategies
Growth
- Rapidly build and nurture large communities from scratch, leveraging creative marketing techniques
- Develop and implement digital marketing campaigns to drive awareness and user acquisition
- Create and curate compelling content to resonate with the target audience
- Manage online presence, including website development, content creation, and SEO optimization
- Foster relationships with influential members of the cryptocurrency and NFT communities - ideally leveraging a network you already possess
- Identify partnership opportunities to take our proposition(s) to the next level
- Lead a small, focused marketing team with a hands-on and high-energy approach
What you’ll need:
- 5+ years of experience in marketing, with a focus on community management and digital marketing in the cryptocurrency industry - NFT experience a plus
- Proven success in building and growing communities on Twitter and Discor
- In-depth knowledge and passion for NFTs, actively engaged in related communities, personal projects a plus
- Solid understanding of Bitcoin communities, technologies, and the broader cryptocurrency landscape
- Experience in digital marketing, including website development and SEO optimization
- Strong analytical skills and data-driven decision-making abilities
- Excellent written and verbal communication skills
- Self-motivated and driven with a hunger to make a significant impact in a startup environment