OKX is hiring a Web3 Product Marketing Content Strategist
Compensation: $90k - $110k estimated
Location: Singapore
OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.
Who We Are
At OKX, we believe the future will be reshaped by technology. Founded in 2017, we are revolutionising world systems through our cutting-edge digital asset exchange, Web3 portal and blockchain ecosystems. We reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 50 million users in over 180 countries globally, OKX empowers every individual to explore the world of Web3. With our extensive range of products and services, and unwavering commitment to innovation, OKX envisions a world of financial access backed by blockchain and the power of decentralized finance.
We are innovative in the way we think, work, and in the products we create. We are also socially responsible by actively participating and encouraging employees to take part in various public welfare activities. With more than 3,000 employees around the world, we believe embracing diversity and inclusion will spark the creation of long-term value for the industry. Come Build the Future with Us now!
About the Opportunity
Imagine being at the forefront of the future of crypto, enabling individuals to seamlessly enter the crypto economy. As an integral part of our Marketing team, you'll have the opportunity to craft and launch impactful content to help educate and engage the crypto curious and everyday trader . It's an exciting time to be in the crypto industry, and your work will play a role in driving the growth and adoption of decentralized technology.
The CeFi Content Strategist sits within the Product Marketing function, which tells our product’s story to the market. We directly impact the business by working closely with Product and Marketing teams to turn value propositions into compelling messages for customers and prospects, driving acquisition and engagement.
What You’ll Be Doing
- Translate product value propositions and complex technical concepts into clear, user-friendly, and compelling collateral, including blog posts, product & strategy explainer guides, and other types of content.
- Supplement written content with engaging and informative videos tailored to Twitter/X, TikTok, and Youtube aimed at driving brand awareness, user education, and customer engagement.
- Collaborate with our SEO team to optimize content for search, including the effective use of tags, titles, descriptions, and thumbnails.
- Develop a content calendar that outlines the topics, themes, formats, and distribution channels for each piece of content.
- Stay up-to-date with the latest developments in the cryptocurrency industry, and integrate relevant topics and themes into the content strategy.
- Follow the most recent trends and strategies to optimize audience engagement and channel growth.
- Define and track key content performance indicators (KPIs) and adjust the strategy based on data to improve engagement and growth.
What We Look For In You
- 7+ years of professional experience as a content strategist, content creator, content marketer, or similar function.
- Strong interest and experience in cryptocurrency trading and blockchain technology is required
- Knowledge of content growth strategies and ability to deliver an actionable content roadmap
- Excellent storytelling skills and a passion for content development.
- Ability to break down complex technical concepts into simple engaging content.
- Strong project management skills and can drive multiple projects within an agreed timeline
- Excellent problem-solving skills with the ability to take an entrepreneurial approach to resolve challenges
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!
Apply Now:
This job is closed
Compensation: $90k - $110k estimated
Location: Singapore
This job is closed
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