Ava Labs is hiring a Web3 Product Marketing Director - Developers
Compensation: $54k - $87k estimated
Location: NY Brooklyn, New York, United States
We are seeking out a talented Product Marketing Director with a specific focus on the developer audience:
- Deep understanding of major developer tools and the functions they play within the developers' customer lifecycle
- Expert knowledge of developers' virtual and in-person activations (e.g., events, campaigns, etc.)
WHAT YOU WILL DO
- Collaborate with product and communications team to define, manage, and execute go-to-market strategies
- Optimize channel growth and customer acquisition strategies
- Develop and launch multiple campaigns that prime marketing funnels and maximize user acquisition
- Act as the "voice of customer" when collaborating with product, engineering and executive leadership
- Work with channel owners to define, manage and activate campaigns
- Drive "go to market" channels including paid, social, SEO, content, email, web, and PR
- Track the effectiveness of product marketing campaigns
- Recommend optimizations for operations systems/flows
- Manage launches for new product features and existing feature upgrades
- Ensure successful delivery of projects in collaboration with key stake holders
WHAT YOU WILL BRING
- 7+ years general marketing experience
- 4+ years of leading teams on tech product marketing campaigns
- knowledgable in blockchain technology and/or cryptocurrencies
- Google Marketing Platform
- MailChimp
- Performance analytics background
- Social Media: Twitter, Facebook, Instagram, LinkedIn
- Customer acquisition strategies. i.e. paid, SEO, social, web, eMail
- Experience in a high-growth environment
- Expert level target market research, messaging, and product launch experience
- Strong mediation and negotiation skills
- Superior writing, verbal and presentation skills
#LI-Remote #LI-PA1
Apply Now:
This job is closed
Compensation: $54k - $87k estimated
Location: NY Brooklyn, New York, United States
This job is closed
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