Web3 Marketing Director

Compensation: $60k - $175k *

WA Seattle, Washington, United States

Marketing Director – Ads, Influencers, Email campaigns  Seattle, WA   Marketing is a critical ingredient to our success. Come join our mission to create the future of video games. On this team, you will drive impressions, positive sentiment, and user acquisition. You will clarify marketing strategy, direct external agencies and vendors to execute top-quality campaigns. You’ll be empowered and given autonomy. Your ideas will matter.   The Job  

Define our strategic roadmap for paid media, influencers, and email  Work in lockstep with product leadership to support release schedules   Source, plan and manage the work and deliverables of marketing outsource vendors   Determine budget and manage execution of Ad buying across all platforms Direct and manage email campaigns   Select, negotiate, and deliver a game-streaming influencer program Report ROAS and manage improvements on this KPI over time Develop and achieve marketing OKRs that align to the broader business goals Hire additional staff and vendors as needed 

Who Will Be A Great Fit   We welcome your uniqueness. Research shows that diverse teams deliver the best results. Our players will be from all over the world, from all walks of life. It's important that we’re not all the same, so that we can draw on our differences in background, experience, and how we think.   Expertise in the following:

Giving creative input on Ad content, aligning Ads with product reality  Directing external marketing experts, including brand alignment and technical specs Executing and optimizing Google Ad platform campaigns Conducting and optimizing FAN campaigns  Executing and optimizing additional Ad platforms (Twitter, Snapchat, more) Running successful email marketing campaigns  Driving a successful influencer streaming campaign in games  Managing people and leading teams  5 years in the video game industry  Demonstrable experience and knowledge in scrum/agile/Kanban  Excellent communication skills Attention to detail  

Nice to Have 

Proven results successfully marketing video game launch   A portfolio demonstrating your work marketing at a high-quality level, awards won are a plus  An interest and experience in blockchain or cryptocurrency   BA or greater in Marketing or relevant field  Office365 and Google Suite proficiency A mindset of continuous improvement; humble and ambitious Prior experience in a startup environment or small business Adaptable, with a good sense of humor 

The Perks 

Competitive Salary, excellent Health Benefits, 401k with matching Visibility and input to business strategy, including technology and creative partners Autonomy and latitude within your role Seattle’s healthy living and vibrant city culture Tight knit, highly experienced, fun-loving team Modern, waterfront office space, downtown 

Seniority Level: Director   Industry: Video Games, Blockchain, Marketing  Employment Type: Full-time  Job Functions: Marketing Strategy and Direction   

When applying, mention the word CANDYSHOP when applying to show you read the job post completely. This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human RMzUuMTY4LjExMC4xMjgM

Apply now: