Senior Technical Product Marketing Manager
- Take ownership of one or multiple Polygon Labs products with a goal of achieving product-market fit for each
- Develop go-to-market strategies including discovery, research, positioning, strategy, and more.
- Define the product marketing calendar and schedule
- Create campaign briefs of various tiers for every launch
- Define target audiences, personas, and segments
- Coordinate campaign launches from conception to completion and beyond, along with the rest of the PMM team
- Write key copy, messaging, outlines, and more for content on various channels
- Own key metrics for each product and report internally
What you need to succeed
- 6+ years of proven experience in Product Marketing background preferably in the SaaS environment, consumer vertical, or Web3 space.
- Rich knowledge of zk technology
- Frequent user of various kinds of Fintech or Dapps.
- Strong understanding about developing clear product positions and messages, target market and product go-to-market strategy, driving pipeline and product coverage
- Proven ability to create product marketing plans and deliverables.
- Fluent in English.
- Good communication skills with experience working across departments and creating designs.
- Experience in using analytics tools e.g. Google Analytics, Firebase for data-driven decision making.
- Problem-solving skills with the ability to work independently.
- Experience working in a start-up
- Experience working remotely in a distributed team.
- Interested in researching and keeping up to date with the industry topics and trends to bring new and creative ideas into the discussion.
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Web3 Marketer Salary
The average yearly salary for a Web3 Marketer is $120k per year, with a minimum base salary of $50k and a maximum of $218k.
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