Crypto.com Jobs in Hong Kong

Responsibilities

• Collaborate with cross-functional teams (Product, Marketing, Creative, Tech) for effective GTM strategies
• Assist CRM Manager in planning and executing CRM & campaign programs
• Leverage customer data to drive upsell and expand user usage
• Manage end-to-end segmentation, automation, optimisation, evaluation, and reporting of the user lifecycle
• Drive platform retention, loyalty, engagement, and usage metrics (e.g. DAU/MAU, purchases)Experiment with all aspects of the customer lifecycle to identify effective approaches for growth
• Plan and integrate data points with the CRM applications
• Coordinate analysis of industry trends to meet business objectives
• Analyze and enhance CRM initiatives through A/B testing

Requirements

• Minimum 3 years of experience in growth, marketing, CRM or BA roles
• Robust knowledge of digital assets, trading, and derivatives
• Proficient in delivering campaigns and managing automation with rigorous A/B testing
• Sensitive to numbers, logical thinking, and analytical skills
• Proven track record of using data and analytics tools to increase performance and enhance customer experience
• Excellent command of English; Mandarin proficiency is a bonus
• Excellent project management and communication skills
• Experience in SQL or HTML is an advantage

#LI-MK1

#Hybrid

Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team.

Transformational and proactive working environment. Empower employees to find thoughtful and innovative solutions.

Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth.

Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another.

One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet. 

Competitive salary

Attractive annual leave entitlement including: birthday, work anniversary

Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.  

Work Perks: crypto.com visa card provided upon joining 

Our Crypto.com benefits packages vary depending on region requirements, you can learn more from our talent acquisition team.

About Crypto.com:

Founded in 2016, Crypto.com serves more than 80 million customers and is the world's fastest growing global cryptocurrency platform. Our vision is simple: Cryptocurrency in Every Wallet™. Built on a foundation of security, privacy, and compliance, Crypto.com is committed to accelerating the adoption of cryptocurrency through innovation and empowering the next generation of builders, creators, and entrepreneurs to develop a fairer and more equitable digital ecosystem.

Learn more at https://crypto.com. 

Crypto.com is an equal opportunities employer and we are committed to creating an environment where opportunities are presented to everyone in a fair and transparent way. Crypto.com values diversity and inclusion, seeking candidates with a variety of backgrounds, perspectives, and skills that complement and strengthen our team.