OpenSea is hiring a

Web3 Product Marketing Lead (Consumer)

OpenSea is the first and largest marketplace for non-fungible tokens, or NFTs. Applications for NFTs include collectibles, gaming items, domain names, digital art, and many other items backed by a blockchain. NFTs have brand new properties that go beyond traditional digital items: they’re unique, provably scarce, liquid, and usable across multiple applications. At OpenSea, we're excited about building a brand new economy from the ground up based on true digital ownership and are proud to be recognized as Y Combinator's #26 ranked top private company.

When hiring candidates, we look for signals that a candidate will thrive in our culture, where we default to trust, embrace feedback, grow rapidly, and love our work. We also know how critical it is to celebrate and support our differences. Employing a team rich in diverse thoughts, experiences and opinions enables our employees, our product and our community to flourish. We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. To help facilitate this, we support remote, hybrid or onsite work at either New York City or San Francisco for the majority of our opportunities.

Looking for data-driven product marketers who are passionate about introducing innovative technologies to new consumer audiences. You'll be the voice of our customer internally and build a consistent strategy across the product marketing lifecycle: segmentation, positioning and messaging, go to markets, education and engagement campaigns, and events.

Responsibilities - Lead the development and execution of a large segment of OpenSea’s consumer marketing strategy. - You will be the voice of the customer, leading with their needs to inform product messaging, competitive positioning, brand differentiation, and marketing content. - Execute multiple aspects of the product marketing lifecycle: segmentation, positioning and messaging, go to markets, education and engagement campaigns, and events. - Work cross-functionally with product, design, brand, communications, customer happiness, etc. to launch new products. - Measure and report against the performance of initiatives.

Desired Experience - Have demonstrated experience in B2C Product Marketing, Growth Marketing, or Product Management. - Seamlessly balance the quantitative (separate signal from noise) and the qualitative (know cool when you see it) when making decisions. - Have experience crafting & implementing consumer segmentation based on demographics, attitudes, behaviors and customer lifetime value. - Have experience successfully launching products within an eCommerce, Consumer Internet, Retail, AdTech, Digital Wallet, or FinTech business. - Are a powerful written, verbal, and visual storyteller. - Have outstanding prioritization and project management skills.- - Have outstanding interpersonal skills, emotional intelligence (EQ), and ability to persuade / drive alignment among differing perspectives. - Are a self-starter and have the ability to build programs from scratch: be ready to roll-up your sleeves and get things done. - A plus: you have experience in and/or are passionate about crypto. - Another plus: you’ve worked on a global product.

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