Growth Marketing Lead
What You'll Be Doing
- Develop and execute go-to-market strategies for RIF with a focus on driving user acquisition and engagement
- Plan, coordinate and execute marketing events, including conferences, webinars, and meetups to generate leads and build brand awareness
- Own Hubspot and leverage marketing automation to create and execute targeted email campaigns, lead nurturing programs, and lead scoring models
- Create and execute paid media campaigns across channels including but not limited to social media, Google Ads, and display advertising
- Conduct market research and analysis to identify trends and opportunities in the blockchain industry
- Collaborate with product teams to develop messaging and positioning for new products and features
- Analyze and report on the performance of marketing campaigns and initiatives, including ROI analysis and KPI tracking
What You Bring to the Table
- Bachelor's degree in Marketing, Business, or a related field
- 5+ years of experience in growth marketing or digital marketing, preferably in the blockchain or tech industry
- Experience with event planning and execution
- Familiarity with Hubspot or other marketing automation tools
What You’ll Get Back
- Competitive salary,OTE quarterly cash bonus and equity-like bonus.
- Laptop and other working tools you might need.
- 100% remote working (External Employee) from anywhere in the world.
- Global WeWork membership.
- Flexible working hours - you’re free to work however you work best.
- Paid holidays and personal leave days.
- Opportunity to work with state of art technology through challenging and unique projects.
- Internationally diverse and dynamic team with a clear vision and strategy.
- Training programs to learn everything about crypto.
- Weekly scientific moments by our Research & Innovation team to learn about technology, challenges, and solutions in the blockchain world.
- Language courses: English, Spanish or Chinese.
- Employee assistance program offering legal, financial, family, psychological, healthcare, and wellness counseling for you and your family
IOV Labs Mission, Vision, & Purpose
- Our purpose is to... build a more decentralized world, for a freer and fairer future.
- Our vision is… a safe and equitable global financial system that enables everyone to participate and prosper.
- We’re on a mission to… provide the next generation of fintech innovators with the decentralized tools and technology to build a new global economy.
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Compensation: $77k - $100k *
Location: Global - Remote
This job is closed
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