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Zeal Group
Position Overview
We are seeking an experienced Web3 Platform Token Operations Lead to design, execute, and optimize ecosystem strategies for our exchange-native token. The ideal candidate should have a proven track record in crypto exchange token operations, familiarity with DeFi/GameFi projects.
Key Responsibilities
- Oversee the end-to-end ecosystem operations of the platform token, including tokenomics design, liquidity management, user growth, and partnership integration.
- Drive token utility expansion by collaborating with internal teams and external projects to implement use cases (e.g., trading fee discounts, staking, governance).
- Design and execute token-related campaigns (e.g., airdrops, staking rewards, community incentives) to boost holder engagement and brand visibility.
- Monitor token market performance and on-chain data, analyze user behavior and competitive trends, and iterate operational strategies.
- Explore collaboration opportunities with DeFi protocols and GameFi projects to innovate token utility scenarios.
- Align cross-functional teams (Tech, Marketing, Business) to ensure token operations align with company goals.
- Lead the operations team, set OKRs/KPIs, and ensure high-quality execution.
Preferred Qualifications
- Technical background in blockchain or smart contract development.
- Existing connections with DeFi protocols, GameFi communities, or exchange core user groups.
- Proven success in driving token value growth (e.g., market cap increase, utility breakthroughs).
- 3+ years of experience in crypto exchange token or blockchain native token operations, with hands-on involvement in token launches, ecosystem development, or deflationary model design.
- Experience in DeFi/GameFi project operations, including liquidity mining, NFT economies, or DAO governance mechanisms.
- Bilingual proficiency in Chinese and English (for global and regional collaboration), with exceptional cross-cultural communication skills.
- Data-driven mindset, proficient in on-chain analytics tools (e.g., Dune Analytics, Nansen) and dashboard management.
- Strong project management skills to orchestrate complex initiatives with multiple stakeholders.
- Deep understanding of Web3 trends and a robust industry network.
Preferred Qualifications
- Technical background in blockchain or smart contract development.
- Existing connections with DeFi protocols, GameFi communities, or exchange core user groups.
- Proven success in driving token value growth (e.g., market cap increase, utility breakthroughs).
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