Copper.co is hiring a

Web3 Product Marketing Lead

Department environment

With a set of market leading products in custody, settlement, clearing, liquidity access, and our position as a leading infrastructure provider in the industry, Copper is well placed to become a pillar of future digital and tokenised assets industry. Your purpose at Copper is to be at the centre of various products and services, orchestrate internal systems, apply your skill and knowledge to establish or maintain our market leadership and deliver on other objectives.

Copper is looking for an exceptional Product Marketer to help us bring the institutional standards into the digital assets industry. You will be a natural team player/leader, will have extensive experience in marketing B2B fintech product, and a passion for the digital assets industry.

You will be part of the Product team, and will be working closely with Product, Revenue, and Marketing teams.

Key Responsibilities of the role

• Crafting compelling product messaging and positioning materials by understanding and addressing each customer segment's pain points and needs.
• Creating effective Marketing & Sales collateral.
• Developing comprehensive GTM strategies for product launches and campaigns.
• Drive product & industry expertise across the company by staying updated on industry trends and emerging marketing technologies and communicating about those extensively.
• Working with Strategy and Product Managers providing market research reports with insights on industry trends, competitors, and customer needs.
• Working with Sales and Account Management to gather and showcase customer testimonials and case studies.
• Lead cross-functional-team Product Marketing initiative by collaborating closely with Product, Revenue and Marketing to ensure maximum impact and consistent alignment.

Your experience, skills and knowledge

• Experience working as a Product Marketer for complex B2B products.
• Experience working in Fintech and/or Financial Services industry.
• Ability to communicate complex product features and benefits in a clear and compelling way.
• Ability to build and maintain strong relationships with key customers for insights and advocacy.
• Proficiency using Salesforce & other Revenue/Marketing tools to facilitate collaboration.
• Ability to get drive change and get things done.

Desirable

• Experience working in the Digital Assets industry.
• Degree in Marketing or Communication or a similar field.

The benefits offered

• Holidays: 27 days per annum paid holiday, in addition to bank holidays
• Years of Service Days: Employees are awarded one additional day of paid time off per year of service (up to three years)
• Vitality Health:
  • Medical Insurance: Copper provides all employees with individual cover. Medical history is disregarded, and a 24/7 virtual GP is available (£100 excess per person per year)
  • Dental Insurance: Comprehensive dental cover for preventative, restorative and emergency treatment
  • Audiology Cover: Employees can claim back up 80% of costs, up to £300, for any hearing tests or hearing aids
  • Optical Cover: £500 optical cover (through Vision Express) or 80% reimbursement up to £300 for any other optician
  • Menopause Support: Unlimited support for those experiencing symptoms of the menopause, such as video consultations with a dedicated menopause practitioner
  • Vitality services also include an additional £100 for minor diagnostic tests and private prescriptions, including home diagnostics
  • Headspace - Copper's policy provides all employees with a free Headspace subscription. Headspace provides great resources to manage stress, improve sleep, meditate and enhance mindfulness
  • Discounts and free benefits - the Vitality programme has been designed for preventative care to encourage members to improve their overall health and will reward those for doing so. Employees can access additional benefits such as 50% off running shoes, discounted health screenings, 50% off at Nuffield Health or Virgin Active gyms and much more

• Home Working Energy Support Scheme: to combat energy prices increasing globally, Copper will provide you, in addition to your salary, with a monthly top-up of £60 or £75 (subject to your energy supplier)
• Pension up to 10% matched contribution to our company pension scheme via Smart Pensions
• Cycle to Work
• Life Insurance cover: Four times your base salary
• EAP: access unlimited mental health consultations and contact a 24/7 confidential helpline for emotional support
• Unmind
• Sponsored Learning and Development opportunities
• Regular company events and social activities

In return for everything you can bring to Copper, we can offer you an exciting, challenging role in a fast-growing and dynamic business, with career opportunities and welcoming working environment.

If you think you have everything we're looking for and more, then we'd love you to apply for the opportunity.

Apply Now: