Bitcoin Depot Jobs in Atlanta, United States

Senior Integrated Communications Manager

Bitcoin Depot (bitcoindepot.com) is the world’s leading cryptocurrency ATM network. Based in Atlanta, GA, our business and our teams are rapidly expanding, and we are looking for a Sr. Integrated Communications Manager (SICM) to join our dynamic Marketing team and help us Bring Crypto to the Masses™.

The SICM will report to the Director of Marketing and lead our brand marketing, internal and external communications, websites and apps development, customer lifecycle marketing, channel marketing, and PR efforts. This omni-channel marketer, will also manage a team of professionals who work tirelessly to deliver on the before mentioned and help build out that team. Part strategy, part coach, part execution, this opportunity influences cross-functional leaders within Bitcoin Depot and is also responsible for developing the team’s integrated communications plan.

If you consider yourself a seasoned marketer, servant leader, and have an incredible work ethic, perhaps this rare opportunity is for you. But, I warn you, we’re looking for all-stars, not the average.

This position will work in our Atlanta office. Working from home may also be a consideration for the right candidate.

The successful candidate must have...

• Bachelor’s degree in marketing, advertising, communications or a related field

• 8 - 12 years of related experience in a fast pace working environment (i.e. agencies)
• Strong work ethic (a “That’s not my job.” attitude will not work at Bitcoin Depot.)
• Experience with marketing automation providers

And, it would be a big plus if you had any of these…

• MBA level education
• Cryptocurrency experience
• Experience with Microsoft Office, Adobe Creative Suite, Google Suite, Slack, and/or Google Analytics
• Experience managing agency partner relationships
• Excellent writing and presentation skills
• Experience with managing a diverse, remote team

Position responsibilities:

• Builds and executes Bitcoin Depot’s integrated omni-channel communication strategy on an annual and by initiative basis, understanding and aligning business objectives with business leaders across multiple functions, leveraging data to support the brand strategy and achieve key revenue targets
• Leads key brand and communication initiatives
• Serves as primary marketing communications advisor to multiple business functions on the appropriate campaign objectives and process required to support the campaign strategy
• Own the customer journeys, lifecycles, and segmentation efforts
• Builds the master integrated marketing communication calendar including but not limited to the following channels: web, app, trade shows, PR, retail communications, and sales pipeline
• Oversees the role that manages the creative pipeline and traffics the creative assets
• Works closely with the Marketing team to understand and integrate paid media and email strategies and initiatives
• Cascade integrated communications information throughout the Bitcoin Depot organization
• Own agency partner relationships for PR and serve as their main point of contact
• Develops and maintains strong, collaborative relationships across the organization, lodges, vendors and industry professionals.
• Utilizes market segmentation and message testing to ensure effectiveness of communication strategies.
• Reviews and analyzes communication performance to goals with key stakeholders.
• Identifies trends, patterns and correlations to develop actions with key stakeholders that will improve communication performance to meet goals.
• Utilization of data to drive your marketing decisions
• Assist in the development of internal processes that improves Marketing output

Benefits:

• 401K Matching
• Generous PTO
• Health benefits offered with a company contribution towards premiums
• Wellness benefits
• Revenue Sharing Plan
• Casual dress environment when in office
• Monthly company celebrations
• Advancement opportunities based on results
• Weekly catered lunches
• Premium coffee and tea provided by Buckhead Beans