Non Tech Jobs at Cake Pte Ltd

Marketing

Behind every successful brand lies an amazing product, supported by an equally fantastic brand & marketing team. At its core, the brand & marketing team at Cake DeFi are a bunch of creative storytellers. From awareness to conversion, skeptic to advocate - we create and shape the brand story at every step of the customer journey. Our aim is to deliver a consistent and exceptional experience across the entire marketing funnel.

Storytelling comes in many forms. Our diverse and multi-talented team takes care of all aspects of marketing at Cake DeFi: brand, content & community, CRM, design, affiliate & performance marketing, public relations, and social media. We’ve built a team that is deeply passionate about what our brand stands for and represents in the crypto, DeFi and web3 space. We’re on the lookout for other creative storytellers. If you want the opportunity to help build a global brand that is at the forefront of DeFi, apply now!

What you'll do:

• Create user-related content such as tutorials, FAQ lists, and engage with the user community in order to localize content in many languages.
• Publish video tutorials and organize panel discussions on Twitter and Youtube in order to inform and educate the CakeDefi community.
• You seed content and discussions in the user communities in order to keep them active and valuable.
• You are active on Discord, Telegram, Reddit, Youtube and Twitter in order to engage with users via their preferred.
• Take ownership of content publishing
• Building relationships with influencers and key voices in the crypto finance community.
• You work with our Content team in order to create viral marketing campaigns on Twitter, participate in Reddit forums, facilitate conversation and events among users.
• You constantly feed the team with documented user feedback collected from user communities.

What you’ll need:

• 3+ years of hands-on experience in social media management for tech-focused B2C companies
• Expertise managing instagram, facebook, and linkedin, are required
• Basic graphics editing skills (photoshop, adjusting images, etc)
• Experience managing meaningful relationships through community programs (Airdrops, AMA Sessions with Prizes, etc.) will earn you some extra bake points
• Bilingual in German and English, in a professional capacity
• Knowledge of the crypto space is a big plus
• Knowledge with unbounce is a advantageous
• Meticulous and organized
• Demonstrate the ability to understand important performance drivers against findings
• Ability to work across different teams in various countries / time zone

Why work with Cake:

• Do something with purpose; Be a part of the future that will shape on how people are dealing with their finances in Crypto and Blockchain
• Fast moving, challenging and unique business problems
• International, diverse work environment and flat hierarchy
• Great career development opportunities in a growing company
• Competitive salary
• Flexible working hours, unlimited discretionary leave, casual work attire