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Motion Designer - APAC
Asia / South East Asia / Taiwan, Taipei / Hong Kong
Marketing â Marketing /
Full-time Onsite or Remote /
Remote
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Binance is a leading global blockchain ecosystem behind the worldâs largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Join Binanceâs Global Creative Team as a Motion Designer and help shape how millions experience crypto worldwide!
You will create compelling animations and videos for product launches, brand campaigns, and large-scale paid ads â optimized for both English and Chinese audiences. Collaborate with senior creatives, use cutting-edge tools, and bring Binanceâs brand to life across multiple platforms reaching millions globally. This role is ideal for a creative storyteller passionate about motion design, bilingual content, and innovation in the blockchain space.
Responsibilities:
- Create high-quality motion graphics, video templates and video content for websites, social media, campaigns, events, digital, and OOH advertising in both English and Chinese.
- Interpret creative briefs to produce engaging 2D and AI-driven motion designs for global and localized projects, with a focus on Chinese market adaptations.
- Manage the rollout of video assets across formats and localizations for large-scale campaigns, ensuring timely delivery.
- Adapt and localize video content for different markets and platforms, especially Chinese-speaking audiences.
- Collaborate closely with designers, marketers, and external vendors to develop world-class video content.
- Apply best practices in motion design and AI video production, staying updated on new tools, trends, and industry innovations.
- Lead the creation and optimization of motion templates and >
- Support and mentor team members on motion graphics and video production processes.
- Enhance workflows and production processes for efficient delivery of English and Chinese video paid ads.
- Maintain strong relationships with internal teams and third-party suppliers to ensure smooth project execution.
- Continuously monitor competitor content, crypto trends, and blockchain news to keep Binanceâs video content fresh and relevant.
Requirements:
- Minimum 4 yearsâ experience as a Motion Designer in a global company or creative agency, ideally with high-volume, fast-paced production.
- Proven expertise in motion graphics, video paid ads production, and branded storytelling.
- Strong skills in Adobe Creative Suite (After Effects, Premiere Pro, Animate), Cinema 4D, Final Cut Pro; AI motion design experience is a plus.
- Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.
- Excellent creative problem-solving skills and a keen eye for detail in motion design.
- Ability to deliver high-quality work under tight deadlines.
- Experience managing external agencies and freelancers.
- Strong interpersonal skills and ability to collaborate effectively across teams.
- Familiarity with task and project management tools such as Asana, Microsoft Office, and Google Workspace.
Why Binance
âą Shape the future with the worldâs leading blockchain ecosystem
âą Collaborate with world-class talent in a user-centric global organization with a flat structure
âą Tackle unique, fast-paced projects with autonomy in an innovative environment
âą Thrive in a results-driven workplace with opportunities for career growth and continuous learning
âą Competitive salary and company benefits
âą Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
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What does a web3 designer do?
A web3 designer is responsible for creating user-friendly and visually appealing designs for websites that are built on the web3 platform
This platform is based on blockchain technology and allows for the creation of decentralized applications (dApps) that can be accessed through a web browser
A web3 designer would be responsible for creating the user interface and user experience for these dApps, ensuring that they are easy to use and navigate
They would also be responsible for ensuring that the overall design of the dApps is consistent with the brand and aesthetic of the organization or individual that is building the dApps.