Web3 Jobs in New York, New York, United States

Quidd, the original digital collectibles and NFT platform, is looking for a VP of Drops to run the IP pipeline, content team, execution, and drop mechanics for Quidd's collections.
Requirements

• Minimum 8 years in merchandising and planning roles in specialized e-commerce categories (NFTs, art, collectibles, streetwear, sneakers)
• 4+ years management experience (you will oversee a team of 6)
  

Responsibilities
Revenue Management

• Develop forward-looking plans for drops, including revenue forecasts and budgeting
• Track and report on overall collection performance, including metrics that span primary market, aftermarket, and customer behavior
• Maintain and share daily, weekly, and monthly reporting and analyses on key merchandising KPIs
• Develop post-mortem process to continually learn and improve drops so they are more efficient and effective in the future
• Oversee collection deep-dives uncovering hidden insights on key drivers of drop success or failure
  

Inventory & Merchandising

• ManagementAnalyze competitive NFT landscape, including tracking and reporting on latest trends and performing in-depth tear downs of successful and unsuccessful drops
• Develop approaches to pre- and post-mint utility and interoperability; develop cross-chain wholesale partnerships with third-party marketplaces and exchanges
• Design comprehensive, multi-year inventory plans for mainstream and crypto-native IP, charting drops over 12 to 18 month periods
• Manage, deftly, different drop objectives, spanning community-building, primary market revenue, and aftermarket GMV
• Allocate quarterly budgets across various drops and post-drop activities
  

Drop Production

• Own the Master Drop Schedule for all on- and off-Quidd and off- and on-chain drops; make all drop decisions including scheduling, inventory planning, etc
• Coordinate with marketing on all drops including demand generation strategies
• Run, in partnership with Quidd’s Creative Director, a systematic drop production process, across merchandising, marketing, and art production, including internal and external resources
• Oversee and ensure successful execution of comprehensive drop strategies and plans, from 8 weeks before the drop and 8 weeks after
• Leverage Quidd’s extensive drop toolkit, developing innovative game mechanics for maximum collectibility and utility
• Own all inventory, pricing, and packaging decisions; work in partnership with marketing and creative to take drops to market
• Develop strategy for aftermarket drop performance
• Use the Quidd collecting game mechanics to push collections to their optimal performance
  

Business Development & Partnerships

• Curate relationships with third-party NFT projections; participate in a council to make investments in an upcoming secret NFT Accelerator Program
• Identify, pitch, negotiate, and secure deals with IP owners and brands to bring collections to Quidd
• Educate partners on the digital collectibles and web3 space and consult on programs that match their strategies, audiences, and IP
• Maintain an updated series of pitch decks that are tailored to different partner types
• Provide regular updates to partners on drop performance and aftermarket activity
• Own the Quidd Artist in Residence program, onboarding new artists and doing end-to-end drop creation with them
• Own the Quidd Scout program to recruit outside licensing and business development consultants to suit the needs of Quidd’s IP pipeline and dealflow