Marketing Web3 Jobs in North America

Position: Head of Marketing
Location: San Francisco, CA (Hybrid/Remote Flexibility)
Type: Full-Time
Experience: 8+ Years in Marketing (Mid-Market/Enterprise SaaS Marketing Preferred)

Job Summary

As Village’s first Head of Marketing, you’ll architect and execute a global GTM strategy that positions OM1 as the de facto operating system for enterprise AI. This role requires equal parts strategic vision and hands-on execution: you’ll build our marketing engine from the ground up, manage a $MM+ budget, lead in-house and external teams, and personally drive high-impact campaigns. Success requires blending technical depth (you’ll market a technically complex product in simple terms to VP & C-Level) with creative demand-gen tactics to own “enterprise AI & search” for mid-market and enterprise SaaS companies.

Key Responsibilities

Strategy & Leadership

• Develop Village’s 0→1 marketing playbook: Define ICPs, messaging hierarchy, and competitive positioning against incumbents (e.g., Glean, Guru, Sana) and foundational model providers (OpenAI, Gemini, Anthropic)

• Build and lead a lean team (hire 2–3 FTEs in Year 1); manage external agencies 

• Own a $MM+ annual budget, allocating across ABM, SEO, and product-led growth

Demand Generation

• Architect multi-channel campaigns targeting mid-market and enterprise IT buyers (CTOs, CIOs), GTM leaders (CROs, CMOs), and other executives (COOs, CEOs)

• Partner with Sales to design ABM plays for mid-market and large enterprise accounts; leverage OM1’s AI to personalize outreach at scale

• Scale content marketing featuring Village’s AI automating workflows (e.g., “Watch OM1 write a PRD”)

Product Marketing

• Translate technical capabilities (Organizational Memory, autonomous agents) into ROI-driven narratives

• Create battlecards, case studies, and demo scripts highlighting early client success stories

Brand & Comms

• Position Village as the thought leader in “Enterprise AI that works” via earned media (WSJ, CIO Magazine) and owned channels

• Spearhead viral campaigns leveraging OM1’s autonomous task execution (e.g., “AI vs. Human” 

• Partner with HR to build employer branding that attracts top AI/ML talent

Requirements

• Proven Scale Player: 8+ years scaling marketing organizations (B2B SaaS marketing preferred)

• Full-Stack Marketer: Expertise in PLG motions, technical product launches, and enterprise ABM

• Martech Fluency: 6Sense, HubSpot, Looker, and AI-powered tools

• Metrics Obsession: Track record of driving 3x+ pipeline growth and large CAC efficiency gains

• Leadership DNA: Built/managed large teams; thrives with constraints

• Ownership: relentless owner’s mentality

• Competitive: highly competitive, self-motivated
  

Preferred Qualifications

• Experience marketing to both technical (CTO) and business (CEO) buyers in $50k+ ACV deals

• 2+ years in AI/ML

• Early-stage startup experience (Seed to Series B)
  

Compensation & Benefits

• Base Salary: $160k–$220k
  Equity: 0.15%–0.3% 

• Performance Bonus: 20%+ of base for hitting pipeline targets

• Benefits: Healthcare coverage, 401(k), PTO
  

Why Village?

• Career-Defining Work: You will build a company that will become a household name and change the way the world does work

• World-class Team: You’ll work alongside the best of the best

• Explosive Category: We’re playing in a huge and extremely fast growing category 

• Technical Moat: OM1 gives us a clear technical moat vs competition

• Strong Traction: We’ve onboarded large enterprise companies (household names) in short period of time

Drop us a line!

We encourage you to drop us a line even if you feel over- or under-qualified. We want to find the best people to help us build Village no matter who they are. We have a lot of different areas of responsibility and we are always happy to brainstorm with you about what would be the best fit. 

Village Labs is an equal opportunity employer. We believe everyone should feel great about being their authentic selves at Village–this is the only way to do our best work! We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We believe that great employees come from diverse backgrounds.