Parcl is hiring a

Web3 Growth Marketing Manager

About Parcl:We’re on a mission to bringreal estate to everyone.

How doesParclwork?

The Parcl Data Feed tracks the price per square foot of neighborhoods across the U.S. This data feeds into a smart contract, allowing users to invest in the underlying price movement of each real estate market. This lets investors gain exposure to the most sought-after neighborhoods with no minimum investment, immediate liquidity, and low transaction fees.

With Parcl you canbuild your dream real estate portfolio and trade your favorite neighborhoods just like you would Bitcoin, Ethereum or other crypto assets.

What You’ll Do:

• Work with cross-functional team (Marketing, Dev, Data) to establish growth strategies to support Parcl’s marketing goals.
• Create, manage and experiment with new user acquisition campaigns.
• Run experiments across the funnel, improving conversion rate.
• Experience with strategizing and execution of Paid Performance campaigns (Google Ads, Twitter Ads, Facebook Ads).
• Conceive and execute a wide range of content campaigns to drive education and engagement.
• Proficient with all social media platforms (including Facebook, Twitter, LinkedIn, Instagram, YouTube, TikTok) and drive content creation.
• Experience creating, managing and optimizing Email /SMS marketing campaigns. (including email automation)
• Analyze data to monitor revenue performance and uncover areas for improvement.
• Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level.

Skills & Attributes You’ll Need:

• Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and keep complex projects moving forward.
• Strong growth track record, with samples and results of past campaigns.
• Strong copywriting skills with experience in long-form and short-form copy.
• Ability to work independently and autonomously on projects with review from manager.
• Outstanding written, oral and organizational ability.
• Knowledge of Google Analytics, Photoshop, Mailchimp, HubSpot, Webflow, Sprout Social (or, other Social Media Management Systems)
• Proficient with Analytics.
• 3+ years’ experience in SEO, growth marketing.

Skills & Attributes We’d Love you to Bring:

• An interest and curiosity in crypto, DeFi, synthetic real estate, and Web3
• Basic or better understanding of DeFi primitives
• Awareness of Solana and its emerging DeFi ecosystem
• Hands-on crypto/ blockchain experience (professional or personal), especially DeFi relating to yield farming, NFT’s, custodial/non-custodial solutions and staking
• A desire to work in a decentralized, fast-paced environment with a high degree of ownership, accountability and independence

Our Values:

Be Gritty:Grit is our intense focus, driving persistence in our craft– we don’t let setbacks define us.

Unleash Courage:Sometimes we’ll need to rumble, but we know our greatest asset is our ability to tackle each problem with the confidence that we were designed to solve it together.

We’re Voyagers:Curiosity is in our DNA; we’re energized by outlandish ideas. While we don’t always know what’s ahead of us, we are agile and open to the unknown.

Embrace Gratitude:We lead with empathy. Our energy and time are our greatest currency, let's enjoy the ride.

Read more about ourTeam& Parclhere, also follow us onTwitterto join the conversation!

At Parcl, we believe in driving equity in real-estate and beyond. As an Affirmative Action and Equal Opportunity Employer, we take diversity and inclusion very seriously and are committed to building a teamthat represents a variety of backgrounds, perspectives, and skills. This means that all qualifiedapplicants will receive consideration for employmentwithout regard to race, color, religion, gender, sexual orientation, gender perception or identity, national origin, disability, veteran status, or any other legally protected basis. We will also ensure that qualified applicants with protected disabilities are provided reasonable accommodations. If you have a specific need that requires accommodation, please send an email to[email protected]. At Parcl, we stay true to our mission by ensuring that our team can be anyone’s team and the more inclusive we are, the better our work will be.

Apply Now: