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We are seeking a Growth Strategist with deep experience blockchain and crypto space. This role will be a core part of our dynamic strategy team, responsible for developing and overseeing comprehensive growth strategies for our clients. The ideal candidate is a crypto native - a true "degen" - who lives and breathes this industry, with a proven track record of success in growth roles.
TLDR Terms:
Hype is the leading agency in onchain marketing, founded in 2017Â
Work with leading projects in the spaceÂ
Fully-remote, flexible hours, team of 80+ people
20 days paid vacation
-
Competitive salary and future bonus opportunities
Who we’ve worked with:
Responsibilities:
- Conduct comprehensive audits of client's current strategies, tools, KPI's, team structures, analytics, personas, communities, and past efforts in the blockchain and crypto spaces
- Work closely with the Account Director and agency team to ensure client's strategic goals are metÂ
- Define and clarify the "why," "how," and "what" of our strategies within the context of blockchain, crypto, and onchain culture
- Develop funnel designs and workflows based on the established KPIs
- Conduct competitor analysis to gather insights and refine strategies
- Develop and execute channel tactics
- Oversee reporting and ensure all data is accurately represented and communicated
- Contribute to the development of a strategy framework and process within the crypto space
Success Measures:
- Full accountability for the development and execution of the strategy.
- Positive outcomes based on the established strategy.
- High level of client satisfaction with the strategy and tactics.
- Positive peer reviews and perception of competence.
- Proven experience in growth marketing or a similar role within the blockchain, crypto, and web3 space.
- Exceptional understanding of growth strategies and KPIs relevant to these industries.
- Strong analytical abilities with a knack for identifying trends and insights in the crypto market.
- Excellent communication and presentation skills.
- Collaborative, works well with others.
- Deep immersion and understanding in a few of these pillars (e.g., DeFi, Trading/Alpha, L1s/L2s+, Infra, Yield strategies).
- Strong understanding of crypto culture and growth tactics used such as reward mechanisms and community campaigns
- Experience in data analytic tools such as Google Analytics, Product analytics, CRO tools, crypto-native growth tools
Nice to Have:
- Agency/consulting background
- Connected to other crypto networks, KOLs and communities
- Experience being in DAOs and with governance proposals
- Written proficiency in other languages
- Experience with business intelligence tooling, python, and other data-rooted growth marketing
Application process:
- Please send a CV via Recruitee
- Complete the next promptsÂ
- Applicants will have two interviews, initial and then Exec team.