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Unipilot
$35k - $60k
This job is closed
The First Universal Automated Liquidity Optimization Protocol. Unipilot is an automated liquidity manager designed to maximize "in-range” intervals for capital through the optimization of the re-balancing mechanism of the liquidity pools. Unipilot is in the transition phase of converting from CLM (Concentrated liquidity manager) to ULIM (Universal liquidity investment manager).
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Job Description
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Job Description
- Position title: Chief Marketing Officer (CMO)
- Type: Permanent (Remote/ Onsite)
Unipilot is seeking a Chief Marketing Officer (CMO) to join our executive leadership team.
The CMO will set and own Unipilot's marketing strategy, define its core marketing metrics, handle day to day running of social handles (creating, scheduling, and posting content), and drive measurable impact on key outcomes such as brand awareness, community growth, and user adoption.Â
Responsibilities:Â
- Lead Unipilot’s product marketing efforts to ensure strong product/market fit and drive effective differentiation relative to Unipilot’s competitors over time
- Handle all content for visually and strategically elevated posts
- Prepare creative briefs and work closely with designers, video artists, and other social media managers.
- Must be aware of social media KPIs, web traffic metrics, and SEO
- Handle all on-page content scheduling and posting
- Articulate Unipilot’s value proposition through clear and user-friendly marketing messaging across the marketing site, product experience, social media, community, and partner channels
- Set the KPIs for the marketing department, and manage the marketing budget across various campaigns and channels to ensure it delivers a net positive ROI
- Develop creative marketing campaigns designed to engage and scale the Unipilot community with new product announcements, partnerships, and unique web3-native promotions (eg. NFTs, airdrops, giveaways, etc.)
- Â Build and optimize Unipilot's portfolio of marketing channels including content marketing & SEO (eg. blogs, socials, communities, AMAs, etc.), paid advertising (eg. PPC, Twitter, Reddit, Quora, etc.), public relations (press, speaking engagements, conferences, partnerships, etc.) and to grow both community's and social engagement and reach
Requirements
- 3+ years of work experience in a marketing leadership role, ideally in FinTech or IT.
- Industry experience in crypto/Web3/DeFiÂ
- Fluent in English
- Must have direct experience in community management and growth
- In-depth knowledge of data analysis and marketing analytics tools
- Can switch gears between being both a hands-on leader and an inspiring manager
- Comfortable working with small teams in a very fast-paced environment
- Excellent copywriting skills, eye for design, and product intuition
- Excellent organizational, project, and time management skills
- Great communication and interpersonal skills
How do I get a job at DeFi?
Getting a job in the DeFi (decentralized finance) industry can be a competitive process, but there are a few steps you can take to increase your chances of finding a job in this field:
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- Consider internships or volunteer work: DeFi Internships or volunteer work can be a great way to get your foot in the door and gain valuable experience in the DeFi industry. Many companies also offer internships to students, so consider applying for an internship if you're still in school.
- Be persistent: keep trying if you don't get a job right away. It can take time to find the right opportunity, but with the right skills and determination, you can land a job in the DeFi industry.