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KOL Business Development Specialist
Responsibilities:
- Research, identify, and assess KOLs across your region using three core criteria: content quality, community influence, and output frequency
- Build and continuously update a structured regional KOL database with detailed profile evaluations
- Develop regional KOL strategy documents and market analyses; present findings and recommendations to the team
- Monitor social media discourse in your region; identify emerging narratives, risks, and sentiment shifts in real time
- When directed, rapidly coordinate KOL responses during PR events, rumor cycles, or crisis situations
- Adapt global brand narratives and storytelling frameworks to resonate in your local market
- Coordinate with the affiliate/referral team to avoid duplicate outreach and enrich shared KOL data
Requirements:
- 3+ years in influencer marketing, KOL management, PR, or community operations — crypto/Web3 or fintech experience strongly preferred
- Advanced English and native in at least one regional language (French/ Spanish/ Portuguese / Italian)
- Solid understanding of the regional crypto social media landscape: key voices, relevant platforms, and how discourse flows
- Strong editorial judgment — able to evaluate KOLs on content depth and community trust, not just follower count
- Comfortable in a research-and-strategy phase; able to build structured databases and produce clear written assessments
- Self-directed, organized, and able to work across time zones in a fast-moving environment
What does a sales in web3 do?
As a sales in the field of web3, the individual would be responsible for selling web3 products and services to clients
This would involve identifying potential clients, building relationships with them, and presenting the benefits of the web3 products and services in a way that is compelling and relevant to the client's needs
The salesperson would also be responsible for negotiating contracts and pricing with clients, as well as providing support and guidance throughout the sales process
Additionally, the salesperson may be involved in developing sales strategies and tactics, and tracking and analyzing sales data to identify trends and opportunities for improvement
Overall, the main responsibility of a salesperson in the web3 field is to drive sales and revenue for the company.