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Binance
Taiwan, Taipei
Account Manager - VIP Clients (APAC)
Kuala Lumpur / Taiwan, Taipei / Hong Kong
Marketing – Marketing /
Full-time: Remote /
Remote
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Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Responsibilities
- Serve as the primary relationship manager for a portfolio of VIP clients, delivering a highly responsive, personalized, and best-in-class client experience across Binance’s ecosystem.
- Build strong one-on-one relationships with clients by understanding their trading behaviors, business needs, and service expectations, while providing tailored support and account management to drive long-term engagement and loyalty.
- Maintain high availability and responsiveness to support clients in a timely manner, ensuring smooth communication, prompt issue resolution, and consistent coverage for day-to-day account needs.
- Drive client retention, activity growth, and wallet share expansion through proactive account management, strategic engagement, and customized solutions aligned with clients’ trading and operational requirements.
- Act as a trusted point of contact for clients, guiding them through Binance’s VIP program, platform features, product updates, and service offerings to ensure seamless account optimization and a strong overall client experience.
- Identify relevant commercial opportunities across Binance’s product suite, including Spot, Margin, Futures, Options, OTC, Earn, and other applicable solutions, by aligning product offerings with individual client needs and preferences.
- Monitor client activity, engagement trends, and account performance to anticipate needs, uncover growth opportunities, and provide data-backed recommendations that improve client satisfaction and business outcomes.
- Prepare client updates, account reviews, and internal summaries to highlight client performance, service needs, risk considerations, and potential growth opportunities.
- Partner closely with internal stakeholders including Product, Business Development, Compliance, Risk, and Operations teams to advocate for client needs, resolve issues efficiently, and enhance the overall VIP client experience.
Requirements
- At least 3-5 years working experience in account management/sales function from financial/trading institutions.
- Product knowledge from working in exchange/broker/trading firms.
- Understand common trading strategies and how trading firms operate to make profit.
- Strong client management skills including maintaining strong relationships, organizing client profiles and incentivise client business activities, etc.
- Strong communication skills, ability to be flexible in a variety of situations.
- Understanding of trading systems and API are strong plus.
- Ability to work under pressure.
- Passionate about crypto. Industry experience is highly preferred.
- Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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What does an account manager do?
Account managers are responsible for managing relationships with specific clients or customer accounts
Their primary role is to ensure that their clients are satisfied with the products or services they are receiving, and to identify and resolve any issues or problems that may arise
In order to effectively manage their accounts, account managers typically perform a variety of tasks, including:
- Communicating with clients to understand their needs and goals
- Developing and implementing strategies to meet those needs
- Handling any problems or issues that arise, and working to resolve them in a timely and satisfactory manner
- Negotiating contracts and pricing with clients
- Monitoring the performance of the account and making recommendations for improvement
- Upselling and cross-selling products or services to clients
- Providing regular reports to clients on the status of their accounts
- Building and maintaining strong relationships with clients