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| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Binance | Cape Town, South Africa |
| |||
Coins.ph | Taguig, National Capital Region | $96k - $102k | |||
Warner Music Group | New York, NY, United States | $65k - $85k | |||
MultiversX | Europe | $77k - $105k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Public | New York, NY, United States | $120k - $190k | |||
Chainalysis | New York, NY, United States | $50k - $70k | |||
Brave | Austin, TX, United States | $81k - $100k | |||
Brave | San Diego, CA, United States | $81k - $100k | |||
Brave | New York, NY, United States | $81k - $100k | |||
Blockchain.com | London, United Kingdom | $54k - $92k | |||
OKX | Hong Kong, Hong Kong | $140k - $168k | |||
OKX | Amsterdam, Netherlands | $45k - $52k | |||
Gemini | New York, NY, United States | $66k - $92k | |||
Gnosis | Remote |
| |||
FLock.io | Remote |
|
Binance
This job is closed
Africa Senior Marketing Manager
South Africa, Cape Town /
Marketing – Marketing /
Full-time Onsite or Remote
/ Hybrid
Apply for this job
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Join our Africa Marketing team as a Senior Marketing Manager to help drive crypto adoption across the continent. You will be delivering performance driven campaigns and help shape our brand in the market.
Responsibilities:
- Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliates collaboration
- Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
- Work on integrated campaigns, starting with strategy, brief and working on executing and measuring performance
- Build and grow a robust paid and organic experimentation approach across creative, app store optimization and landing page optimization to help grow ROI
- Own retention marketing strategies, and own the lifecycle campaigns
- Apply deep background in acquisition marketing, performance marketing, organic and integrated marketing to drive growth through retargeting tactics
- Help shape the Binance brand in key African Markets
- Report on the effectiveness of campaigns and provide data-driven recommendations
Requirements:
- Minimum 6 years of relevant marketing experience, preferably in Fintech/BtoC mobile or community driven brand/web3
- Execution-oriented mindset - with the humility, drive, and scrappiness to get it done
- Must have a strong interest and knowledge in crypto/blockchain/technology
- Fluency in English is a must
- Must be able to work independently
- A university degree relating to Marketing is a plus
- Strong coordination skills and strategic mindset for marketing
- Familiarity with online and offline marketing avenues such as social media, community management, and event management
- Proven experience in growing and managing user base
Working at Binance
• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
• Fast moving, challenging and unique business problems
• International work environment and flat organisation
• Great career development opportunities in a growing company
• Possibility for relocation and international transfers mid-career
• Competitive salary
• Flexible working hours, Casual work attire
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
Apply for this job
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives