Senior Blockchain Jobs

Impact Theory is a freakishly ambitious LA-based Web3 studio, committed to telling stories of empowerment and human potential. We currently produce a wide variety of scripted, unscripted, and digital content for OTT streamers, YouTube, Spotify, WEBTOON, podcasts, and our own internal online learning platform. All of Impact Theory’s content is focused on entertaining and empowering people the world over. If Disney sought to build the most magical brand on earth, we are endeavoring to create the most empowering brand on earth - without sacrificing the entertainment factor.
We are embarking on our newest venture into the Blockchain entertainment and NFT space and are building a world class team in the process. Impact Theory is seeking an experienced Senior Copywriter to join our team.
To be considered, you will need to be enthusiastic, fun, hardcore, and highly motivated. We are a team, not a family. We want kind and encouraging people who show up every day playing to win and striving to be the best of the best. We are looking for standout players who are self-motivated and unflappable. If that’s you, please submit a cover letter, and resume. This role must be able to commute to the Los Angeles area on an as-needed basis.
Responsibilities

• Architect and write marketing messages for all of our sales funnels
• Establish and maintain the Impact Theory brand voice throughout the entire customer journey, from social media and advertising campaigns through to the product experience itself
• Write video and ad scripts in specific on-camera personality’s voices
• Write social copy in the brand voice across multiple channels, including TikTok, Instagram, and YouTube
• Work closely with company stakeholders including Marketing, Product, Production, and Creative to execute on company strategies
• Develop creative concepts, write, and edit engaging copy for campaign assets, including marketing collateral, infographics, web copy, social media, and email
• Be a strategic partner to teams within the company to help define and communicate key messages
• Work closely with the Creative Director on execution of marketing campaigns and brand image
• Work closely with AI team and Director of Performance Marketing to constantly improve conversion rates
• Participate in strategic brainstorming, campaign development, creative brief development and execution
• Translate creative direction and copy points from creative briefs into engaging and effective copy concepts

• 7+ years of relevant experience
• Deep expertise in crafting marketing messages that convert
• Ability to write in multiple >
• Deep knowledge of writing for social media
• Obsession with results and an ability to turn data-driven learnings into improved copy that converts
• Ability to present information concisely and accurately in an engaging manner
• Highly organized and able to manage multiple projects without sacrificing results or quality of work
• Must be flexible, motivated, and highly collaborative, this role will need a self starter who can roll up their sleeves and get things done
• Ability to establish and maintain efficient work flow processes
• Bonus points if you’ve worked with both non-entertainment and entertainment-based brands