| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Kraken | United States | $110k - $220k | |||
Kraken | London, United Kingdom | $68k - $90k | |||
Grayscaleinvestments | Remote | $105k - $165k | |||
Douro Labs | United States | $68k - $90k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Douro Labs | United States | $64k - $93k | |||
Cryptio | London, United Kingdom | $103k - $159k | |||
Chainalysis | United States | $180k - $210k | |||
Copperco | Remote | $32k - $80k | |||
Copperco | Remote | $124k - $159k | |||
Copperco | Remote | $103k - $120k | |||
Copperco | Remote | $32k - $80k | |||
Copperco | Remote | $32k - $80k | |||
Polymarket | United States | $75k - $110k | |||
Bitpanda | Remote | $105k - $156k | |||
Alpaca | Remote | $138k - $166k |
Building the Future of Crypto
Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.
What makes us different?
Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.
Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.
As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.
Become a Krakenite and build the future of crypto!
Proof of work
The team
The Sr. Product Marketing Manager will drive and execute the product marketing strategy for Beholder, an on chain DeFi terminal and 3p wallet and another platform. This is inclusive of driving and executing high-impact launches, campaigns and strategies that drive top-of-funnel awareness, adoption, usage and retention. As a key member of the Product Marketing team, you will also influence product development by leveraging customer insights, market data, and competitive analysis to shape Kraken’s on chain marketing strategies.
The opportunity
GTM Strategy & Execution: Develop and lead the GTM strategy for Beholder, driving awareness, acquisition, and retention from former Kraken wallet users, other Krakenites and non Kraken users native on chain.
Campaign Leadership: Own the full end-to-end campaign management process, from strategic planning to execution, across various channels (email, social, display, ATL).
Lifecycle Marketing: Understand and optimize the customer journey, deploying engagement strategies that maximize LTV and retention.
Product Positioning & Messaging: Translate complex financial products into compelling, easy-to-understand value propositions that resonate with diverse audiences.
Cross-Functional Collaboration: Work closely with product managers, growth teams, design, analytics, and executive leadership to align marketing efforts with business objectives.
Performance Measurement: Define, track, and report on key product KPIs, including awareness, feature adoption (nMTU), and retention/LTV improvements.
Thought Leadership: Serve as the voice of the customer, championing insights to inform product roadmaps and marketing initiatives.
Skills you should HODL
5+ years of experience in web 2 Product Marketing Management (PMM), preferably in fintech but not required
2+ years of Product Marketing Management (PMM) experience in web 3, specifically at a DeFi protocol and/or a web 3 wallet
Strong crypto expertise and passion, with a deep understanding of market trends, and user behavior.
Track record of growing products from 0->1
Proven ability to drive growth strategies from end-to-end, for multi-matrixed products across different phases of the product lifecycle.
A data-driven marketer, leveraging insights to optimize campaigns and improve performance.
Creative storyteller, able to craft compelling narratives that differentiate Kraken in a competitive market.
Experience leading cross-functional teams and working within complex, fast-paced environments.
Strong communication and stakeholder management skills, with the ability to secure buy-in at all levels.
Entrepreneurial mindset, comfortable operating in a high-growth, dynamic setting.
This job is accepting ongoing applications and there is no application deadline.
Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.
We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!
As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.
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How much do crypto jobs pay?
The salaries for cryptocurrency jobs vary widely depending on the specific role, industry, location, experience, and other factors
However, in general, cryptocurrency jobs tend to pay relatively well compared to other industries
Here are some examples of average salaries for popular cryptocurrency jobs:
- Blockchain Developer: The average salary for a blockchain developer in the US is around $105,000 per year, with salaries ranging from $60,000 to $180,000 per year.
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- Marketing and PR Manager: The average salary for a marketing and PR manager in the US is around $77,000 per year, with salaries ranging from $43,000 to $128,000 per year.
- Crypto Lawyer: The average salary for a crypto lawyer in the US is around $120,000 per year, with salaries ranging from $70,000 to $200,000 per year.
Is crypto jobs legit?
Yes, cryptocurrency jobs are generally legitimate, and the industry has created many job opportunities over the years
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The market of cryptocurrency jobs has grown rapidly in recent years, creating a wide range of career opportunities in various sectors
Here are some of the careers in crypto that you can explore:
- Blockchain Consultant: Consultants offer advice to businesses and organizations that are exploring the implementation of blockchain technology. They help with strategic planning, implementation, and optimization.
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Can you make a career out of cryptocurrency?
Yes, it is possible to make a career out of cryptocurrency
The cryptocurrency industry has grown rapidly in recent years, and there are now many job opportunities available in various sectors related to blockchain and digital currencies
Some of the most common career paths in cryptocurrency include blockchain development, cryptocurrency trading, cryptocurrency analysis, marketing and public relations, and cryptocurrency journalism
There are also roles in cryptocurrency consulting, law, and compliance, among others
To pursue a career in cryptocurrency, it is important to have a strong understanding of the technology and how it works
This may require education or training in computer science, economics, or finance, depending on the specific career path you choose
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As with any career, success in the cryptocurrency industry also requires a strong work ethic, dedication, and a willingness to continuously learn and adapt to new developments
While the industry is still relatively new and rapidly evolving, it has the potential to offer exciting and rewarding career opportunities for those who are passionate about the technology and willing to put in the effort to succeed.
What is crypto jobs?
Crypto jobs refer to employment opportunities in the cryptocurrency industry
This can include jobs related to the development of cryptocurrency technology, such as blockchain development, as well as jobs in crypto-related companies, such as exchanges or payment processing firms
Some examples of crypto jobs include blockchain engineers, crypto traders, and compliance specialists
These jobs often require specialized knowledge and expertise in the field of cryptocurrencies and blockchain technology.