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Who We Are
Supra is pioneering the future of information services in global markets. As an exciting, ambitious, and well-funded startup with unique technical capabilities, we aim to be a future leader in decentralized data. Our team includes professionals, academics, and advisors with experience from leading institutions such as Purdue University, University of Cambridge, University of Pennsylvania, Columbia University, and University of Oxford. Additionally, our industry experience includes prestigious companies like JPMorgan Chase & Co., Qualcomm, ConsenSys, and Binance. Based in Switzerland with a remote-first policy, our globally distributed team spans over 35 countries. We are dedicated to solving the Oracle Dilemma through innovative solutions in consensus mechanisms, real-time data services, decentralized finance (DeFi), and Layer 1 (L1) technologies.
Trust, kindness, honesty, and a commitment to ethical, decentralized technologies are the cornerstones of our culture.
What we're looking for
We're seeking a Social Media & Content Strategy Lead to own Supra's voice across X, TikTok, YouTube, Instagram, LinkedIn, and emerging decentralized platforms like Farcaster and Bluesky.
This role blends creative strategy, community fluency, and data-driven experimentation to amplify Supra's presence and shape blockchain's cultural narrative.
What You'll Do
Content Creation & Execution
- Create daily content across X, TikTok, YouTube, Instagram/FB, LinkedIn, and emerging platforms like Farcaster, Bluesky,
- Write platform-specific copy that cuts through noise: threads, captions, scripts, memes
- Identify and direct viral clips from internally created content for social distribution
- Direct short-form video content (60-second explainers, Reels, Shorts, TikToks)
- Execute our Social Playbook
- Own Supra's brand voice in replies, quotes, and real-time conversations
- Develop event content strategies for conferences, hackathons, and activations
- Treat every post as an experiment: amplify what resonates, adjust what underperforms, iterate what shows promise
- Conduct regular sprints with the Director of Growth to analyze cross-platform analytics, refine tactics, and allocate resources strategically
- Use social media management tools (Like Sprout Social, Sprinklr, Brandwatch) and internal dashboards to track performance and inform creative decisions
- Execute platform-specific optimization: adapt to algorithm changes, test new formats, identify emerging trends
- Exercise sound judgment regarding content strategy, determining which materials to publish, suspend, or amplify based on performance metrics and organizational objectives
- Collaborate with the Director of Growth to develop the social media team, including participating in hiring and onboarding processes for creators, video editors, designers, and community managers
- Create and refine playbooks: content formats, posting cadence, reactive responses, narrative frameworks
- Coordinate with community advocates and ecosystem partners for narrative amplification
What You'll Bring
Essential Requirements
Multi-Platform Expertise
- 3-5 years creating social content for high-growth technology companies
- Minimum 2 years professional experience in Web3, cryptocurrency, or blockchain companies
- Deep platform fluency across X, TikTok, YouTube, Instagram, LinkedIn, Farcaster, and emerging platforms
- Understanding of platform algorithms, cultures, content formats, and success metrics
You must have hands-on experience using blockchain technology and participating in cryptocurrency ecosystems. This includes demonstrated familiarity with:
- Using DEXs, DeFi protocols, and understanding their user experience
- Managing digital wallets and executing cross-chain transactions
- Interacting with NFT platforms and smart contracts
- Participating in crypto-native communities and understanding their dynamics
- Navigating cultural differences across blockchain ecosystems
Creative Content Development
- Proven ability to develop high-performing content across digital channels: persuasive copy, engaging social video, brand-aligned visual content
- Strong understanding of current and emerging media trends with the ability to identify real-time opportunities and conceptualize shareable content
- Capability to adapt unified brand narratives across multiple platforms and formats, ensuring consistency in tone, message, and impact
- Ability to combine creative intuition with data-driven analysis to evaluate content performance and guide strategic decisions
- Experience with analytics and social listening tools (Sprinklr or similar platforms) to interpret dashboards and translate insights into actionable strategies
- Applied experience with test-and-learn methodology, making informed, timely adjustments to optimize engagement and campaign performance
- Experience building systems, teams, or processes with demonstrated ability to document workflows and create executable playbooks
- Proven ability to work independently with minimal supervision while maintaining high-quality standards
- Experience or strong aptitude for hiring, developing, and leading teams
- High ability to communicate effectively
- Ability to receive and implement feedback
- Adaptability in fast-paced, rapidly changing environments
- Comfort with or active development of public speaking and on-camera presentation skills (reasonable accommodations available as needed)
- Ability to work flexible hours to accommodate a global team and industry events
- Experience scaling from individual contributor to management or leadership roles
- Previous content team leadership experience
- Experience managing community contributors or distributed content teams
- Background in rapid-response communications or public relations
- Understanding of cryptocurrency regulatory, security, and technical landscape
- Content production skills including shooting, editing, or design (Adobe Creative Suite)
This position begins hands-on, you'll create posts, develop content, and engage directly with communities. As you establish what works and build systematic processes, you'll have the opportunity to build and lead the team that scales these efforts.
What Success Looks Like:
The ideal candidate thinks strategically about content loops and audience engagement, not just individual posts. Success requires understanding that effective social media in 2025-2026 prioritizes authentic storytelling and narrative over technical specifications or feature lists.
You'll be platform-agnostic, thinking in terms of formats, audiences, and engagement loops. What succeeds on one platform may not translate to another; you'll adapt strategies accordingly.
Decision-making should be both intuitive and data-informed. You'll make rapid decisions about which content to amplify, adjust, or discontinue, supported by performance metrics.
You should be deeply embedded in Web3 social media culture.
Cryptocurrency and blockchain move rapidly, with frequent algorithm changes and market shifts. Success requires thriving in dynamic environments and proactively addressing challenges.
The mission is to increase economic freedom through blockchain technology. You should be motivated to tell this story effectively.
What's In It For You
Joining Supra means joining a fast-growing startup with a diverse and dynamic team. Every role is impactful, allowing you to engage in meaningful work that contributes to our success.
You will enjoy the flexibility of a fully remote environment with adaptable working hours, enabling you to work from anywhere globally.
- Competitive Compensation: We offer competitive compensation packages aligned with market standards.
- Work-Life Balance: Eligible team members have access to flexible paid time off, sick leave, and other time-off options, adjusted in line with local regulations.
- National Holidays: We recognize national holidays specific to each team member's country and provide paid leave in accordance with local guidelines.
- Health Benefits: Comprehensive health coverage options, including medical, dental, and vision benefits, are available to full-time employees where applicable.
We believe in giving you the space to settle in. Your first month is about orientation and learning:
- Engage with your team to understand our business, vision, mission, and strategic goals.
- Enhance your skills to navigate the evolving DeFi landscape.
- Absorb our core values and establish connections with your colleagues through one-on-one meetings.
- Familiarize yourself with the tools and processes vital to our operations.
- Analyze our product offerings and contribute to discussions that shape our future.
Looking Ahead
Regular check-ins with your manager will help align your priorities with our team and company goals, setting you up for success. At Supra, you're not just joining a company but embarking on a journey to enhance blockchain technology with a team of exceptional individuals.
How much do crypto jobs pay?
The salaries for cryptocurrency jobs vary widely depending on the specific role, industry, location, experience, and other factors
However, in general, cryptocurrency jobs tend to pay relatively well compared to other industries
Here are some examples of average salaries for popular cryptocurrency jobs:
- Blockchain Developer: The average salary for a blockchain developer in the US is around $105,000 per year, with salaries ranging from $60,000 to $180,000 per year.
- Cryptocurrency Analyst: The average salary for a cryptocurrency analyst in the US is around $85,000 per year, with salaries ranging from $50,000 to $135,000 per year.
- Cryptocurrency Trader: The average salary for a cryptocurrency trader in the US is around $95,000 per year, with salaries ranging from $40,000 to $180,000 per year.
- Marketing and PR Manager: The average salary for a marketing and PR manager in the US is around $77,000 per year, with salaries ranging from $43,000 to $128,000 per year.
- Crypto Lawyer: The average salary for a crypto lawyer in the US is around $120,000 per year, with salaries ranging from $70,000 to $200,000 per year.
Is crypto jobs legit?
Yes, cryptocurrency jobs are generally legitimate, and the industry has created many job opportunities over the years
As the cryptocurrency industry has grown, it has attracted a significant number of legitimate businesses and organizations that require talented individuals to work in various roles, such as blockchain development, cryptocurrency analysis, trading, marketing, public relations, law, and compliance, among others
However, as with any industry, there are also fraudulent job postings and scams that try to take advantage of people looking for work
It is essential to be cautious and thoroughly research any company or job opportunity before applying or accepting a position
You should always verify that the job posting is from a legitimate company and never provide sensitive personal or financial information without ensuring that the opportunity is genuine
To avoid scams, you can do the following:
- Research the company before applying for a job or accepting a job offer. Check the company's website, social media, and reviews to ensure that it is legitimate.
- Verify the job posting and contact information. Ensure that the email, phone number, or website listed in the job posting is valid.
- Don't pay for a job or training. A legitimate company will not ask you to pay for a job or training.
- Be wary of job offers that sound too good to be true. If a job offer promises a high salary or unrealistic benefits, it could be a scam.
What careers are there in crypto?
The market of cryptocurrency jobs has grown rapidly in recent years, creating a wide range of career opportunities in various sectors
Here are some of the careers in crypto that you can explore:
- Blockchain Consultant: Consultants offer advice to businesses and organizations that are exploring the implementation of blockchain technology. They help with strategic planning, implementation, and optimization.
- Blockchain Developer: Developers are responsible for creating and maintaining blockchain-based applications and smart contracts. They need to have experience in coding languages like Solidity, C++, and Python.
- Crypto Compliance Officer: These professionals ensure that businesses operating in the crypto industry comply with relevant laws and regulations.
- Crypto Journalist: A journalist who specializes in reporting on cryptocurrencies and the blockchain industry. They write news articles, feature stories, and analysis.
- Crypto Lawyer: Lawyers who specialize in the crypto industry help navigate complex regulatory and legal frameworks.
- Cryptocurrency Analyst: An analyst researches and analyzes cryptocurrencies and the market trends. They provide insights on trading, investments, and risk management.
- Cryptocurrency Educator: Educators help individuals and businesses understand the concepts and technicalities of cryptocurrencies and the blockchain technology.
- Cryptocurrency Trader: Traders buy and sell cryptocurrencies on exchanges, making profits by predicting market movements.
- Marketing and PR Manager: These professionals are responsible for promoting crypto projects, managing the brand's online presence, and building community engagement.
Can you make a career out of cryptocurrency?
Yes, it is possible to make a career out of cryptocurrency
The cryptocurrency industry has grown rapidly in recent years, and there are now many job opportunities available in various sectors related to blockchain and digital currencies
Some of the most common career paths in cryptocurrency include blockchain development, cryptocurrency trading, cryptocurrency analysis, marketing and public relations, and cryptocurrency journalism
There are also roles in cryptocurrency consulting, law, and compliance, among others
To pursue a career in cryptocurrency, it is important to have a strong understanding of the technology and how it works
This may require education or training in computer science, economics, or finance, depending on the specific career path you choose
Additionally, keeping up with the latest developments in the industry is crucial to stay competitive and relevant
As with any career, success in the cryptocurrency industry also requires a strong work ethic, dedication, and a willingness to continuously learn and adapt to new developments
While the industry is still relatively new and rapidly evolving, it has the potential to offer exciting and rewarding career opportunities for those who are passionate about the technology and willing to put in the effort to succeed.
What is crypto jobs?
Crypto jobs refer to employment opportunities in the cryptocurrency industry
This can include jobs related to the development of cryptocurrency technology, such as blockchain development, as well as jobs in crypto-related companies, such as exchanges or payment processing firms
Some examples of crypto jobs include blockchain engineers, crypto traders, and compliance specialists
These jobs often require specialized knowledge and expertise in the field of cryptocurrencies and blockchain technology.