Growth Jobs in Web3

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.

Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.

If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.

Responsibilities

• User Growth Strategy: Develop and execute targeted strategies to drive the acquisition and engagement of Futures users, focusing on increasing trading volumes and user retention
• Data-Driven Optimization: Analyze user behavior, trading patterns, and other key metrics to identify opportunities for improving user experience and optimizing marketing campaigns
• Promotions and Campaigns: Plan and execute Futures trading competitions, promotions, and loyalty programs to drive engagement and increase trading activity
• Affiliate Program Management: Lead the operations and growth of the Future Affiliates Program. Identify, onboard, and manage high-value affiliate partners who can drive user acquisition and trading activity for the exchange
• Affiliate Strategy & Incentives: Design and implement incentive structures and promotions tailored for affiliate partners, ensuring they have the resources and tools to effectively promote the exchange and increase Futures user engagement
• Cross-Functional Collaboration: Work closely with marketing, product, and Local teams to align growth initiatives with product features, promotions, and updates
• Monitoring & Reporting: Track KPIs such as trading volume, affiliate performance, active user growth, and conversion rates. Provide regular reports to leadership with actionable insights and recommendations

Requirements

• At least 6+ years of experience in growth, operations, or marketing in the crypto or financial services industry, with a focus on user acquisition, retention, and affiliate marketing
• Strong understanding of Futures Trading: In-depth knowledge of crypto Futures trading products, including futures and perpetual swaps
• Affiliate Program Experience: Proven experience managing and scaling affiliate marketing programs, with a strong understanding of affiliate acquisition and incentive models
• Data-Driven Mindset: Ability to analyze data and metrics to make informed decisions and optimize strategies for user acquisition and retention, as well as affiliate program performance
• Creative Marketing Skills: Proven ability to create innovative growth strategies and execute successful marketing campaigns in a highly competitive market
• Excellent Communication & Collaboration: Strong written and verbal communication skills, with the ability to collaborate across teams and manage relationships with external partners and affiliates
• Proactive Problem Solver: Ability to take initiative, identify opportunities, and act upon them independently
• Language Proficiency: Fluency in both English and Mandarin is highly preferred to be able to coordinate with overseas partners/stakeholders, managing global/regional Futures users and affiliates

• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities

• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless

• Tackle fast-paced, challenging and unique projects

• Work in a truly global organization, with international teams and a flat organizational structure

• Competitive salary and benefits

• Flexible working hours, remote-first, and casual work attire

Learn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth.

Apply today to be a part of the Web3 revolution!

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.