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$63k - $120k estimated
United States US

An experienced marketer well-acquainted with DeFi applications. Your role will be to amplify the visibility of our sophisticated yet user-friendly DeFi product, foster an active community, and spearhead successful Yield Wars NFT sales.


Your Responsibilities

  • Design and implement the overarching marketing strategy: plan activities, shape token economics, set KPIs, and oversee them
  • Work closely with founding team to meet specification needs in line with business objectives. ️Provide feedback from the market/user to improve our product and pursue successful customer value experiences.
  • Constantly work on new channels, creatives, and other ideas for experimentation, optimization, and acquisition growth
  • Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and growth channels
  • Spearhead media partnerships to achieve measurable expansion
  • Cultivate and manage strategic marketing relationships, oversee social media channels like Discord and Telegram, and maintain budgetary discipline
  • Analyze competitors, discerning their strengths and weaknesses to distinguish our unique selling proposition
  • Understand user interests and pain points, tailoring solutions according to the customer journey

Qualifications

  • At least 3 years of B2C marketing experience or relevant experience in web 3 project marketing
  • Well-versed in performance marketing٫ conversion٫ and online customer acquisition
  • Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible
  • A balance of logical, critical, strategic, and creative thinking
  • Performance marketing experiences (paid ads + analytics) and mastery of analytics tools, attribution systems, and data visualization tools including Google Analytics, MixPanel, or Tableau
  • Skill in designing KPIs and executing the PDCA cycle
  • Deep understanding of crypto, dApps, web3 protocols, DAO, NFT services, and their marketing nuances. This is non-negotiable.
  • Experience in launching and growing a social networking account and community from scratch
  • Good presentation skills using any office tools such PowerPoint, excel/spreadsheet, and design thinking tools such as Miro, FigJam, etc.
  • Led successful token or NFT-based fundraising experience
  • Aptitude for UX writing and content creation

What does NFT mean?

NFT stands for non-fungible token

In the context of cryptocurrency, a non-fungible token is a unique digital asset (ussually an image) that represents ownership of a specific item, such as a work of art

Unlike cryptocurrencies like Bitcoin, which are interchangeable and can be divided into smaller units, non-fungible tokens are unique and cannot be divided or exchanged for other tokens on a one-to-one basis.

Can you make a career out of NFT?

Yes, it is possible to make a career out of NFTs

The NFT industry is rapidly growing, and as a result, there are many job opportunities emerging for individuals with a range of skills and expertise

Whether you are an artist, developer, marketer, analyst, or legal professional, there are many ways to get involved in the NFT industry and build a career

In addition, there are also many opportunities for entrepreneurs and investors to start their own NFT businesses or invest in NFTs

NFTs are being used in a variety of industries, from gaming to sports to music, and there are many opportunities to create new and innovative products and services using NFTs

To build a successful career in the NFT industry, it is important to stay up-to-date with the latest trends and developments, and to develop a strong network of contacts within the industry

You may also want to consider building your skills and expertise through training and education, such as online courses or workshops

Overall, the NFT industry offers many exciting opportunities for individuals who are passionate about digital art, blockchain technology, and innovation

With the right skills and expertise, you can build a rewarding and fulfilling career in this exciting field.

How do I start working with NFT?

If you're interested in working with NFTs, there are several steps you can take to get started:

  1. Build Your Network: Attend NFT events and join online communities to connect with others in the industry. This can help you build your network and learn about new opportunities.
  2. Create Your Own NFTs: If you're an artist or creator, consider creating your own NFTs and listing them for sale on a marketplace. This can be a great way to gain
  3. experience and build your portfolio.
  4. Educate Yourself: Begin by researching and learning about NFTs, including how they work, how they are created, and how they are used. There are many resources
  5. available online, such as blogs, forums, and tutorials, that can help you learn more about NFTs.
  6. Find Opportunities: Look for job postings and freelance opportunities related to NFTs. There are many NFT platforms, marketplaces, and companies that are hiring
  7. for various roles in the industry.
  8. Identify Your Skills: Think about your skills and experience, and consider how they might be useful in the NFT industry. For example, if you're an artist, you ,might consider creating your own NFTs, while if you're a developer, you might look for opportunities to work with NFT platforms.

What kind of job is in the NFT?

As a relatively new technology, there are several emerging NFT jobs within the NFT industry:

  1. NFT Analysts: Analysts research and analyze NFT market trends and provide insights to buyers and sellers.
  2. NFT Artist/Creator: Artists and creators are the driving force behind NFTs, and they are responsible for creating the unique digital content that is tokenized ,and sold as NFTs.
  3. NFT Consultants: Consultants provide advice and guidance to creators and platforms on best practices for creating, listing, and selling NFTs.
  4. NFT Legal Advisors: Lawyers are needed to navigate the legal complexities of NFTs, including issues related to intellectual property, copyright, and tax laws.
  5. NFT Marketing Specialists: Marketing specialists help creators and platforms to promote their NFTs and attract buyers.
  6. NFT Developers: Developers are responsible for creating the NFT platforms that allow creators to mint, list, and sell their NFTs.
  7. NFT Go-to-Market Specialist is a marketing professional who specializes in developing and executing strategies to bring NFTs to market. This role involves working closely with NFT creators, platforms, and marketplaces to develop marketing plans that promote NFTs and drive sales.