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Robert Walters | San Francisco, CA, United States | $160k - $200k | |||
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| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
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This job is closed
Director of Marketing- Token
San Francisco CA
I am currently working with a successful gaming startup gearing up for an IPO who are looking to hire a Crypto Marketing Lead. The company has seen major success in the last few years which is in part due to its involvement in the Crypto space. They are known as early innovators in using Cryptocurrency, like NFTs, for gamification and are currently looking to expand further in the space. This role will play a significant part in the companyâs growth within the Crypto/ NFT space by heading the creation & execution of marketing campaigns while creating and positioning original content to drive community growth.
As the Marketing Lead you will:
- Work cross-functionally to create and execute multi-channel campaigns aimed at building and engaging the community
- Head content creation and content Marketing
- Build and execute marketing strategy based on insights, market trends, and competitive analysis.
- Build and inspire a small team of high-performing token marketers
As the Marketing Lead, you:
- Have a minimum of 4-5 years of experience in Marketing with a strong background in SEO, Content Creation & content marketing strategy, and email marketing/CRM.
- Have at least 1-2 years of hands-on Crypto or NFT experience, token launching experience is a plus
- Have an eCommerce or Marketplace background
- Have an analytical and growth mindset
- Have experience working at a Startup
Due to the volume of applicants, we are unable to respond to every applicant.
What is the job of a CMO?
The Chief Marketing Officer (CMO) is a senior executive responsible for overseeing the marketing efforts of an organization
Their job is to develop and implement marketing strategies that help the organization achieve its business objectives
Some of the key responsibilities of a CMO include:
- Developing and implementing marketing strategies: The CMO works with the rest of the leadership team to develop marketing strategies that align with the organization's overall business objectives. They are responsible for overseeing the execution of these strategies and ensuring that they are effective in achieving their intended goals.
- Managing the marketing budget: The CMO is responsible for managing the marketing budget and ensuring that it is being used effectively to achieve the organization's marketing goals.
- Leading the marketing team: The CMO is responsible for leading and managing the marketing team, which may include marketing managers, marketing coordinators, and other marketing professionals.
- Developing and maintaining relationships with key stakeholders: The CMO works to build and maintain relationships with key stakeholders, such as customers, partners, and vendors.
- Analyzing and reporting on marketing performance: The CMO is responsible for analyzing the performance of marketing campaigns and reporting on their effectiveness to the rest of the organization.
- Staying up-to-date on industry trends: The CMO is expected to stay up-to-date on industry trends and developments and use this knowledge to inform the organization's marketing strategies.