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Oasis Protocol Foundation
$63k - $100k estimated
Title: Head of Marketing or Director of Marketing
Company Overview
Designed for the next generation of blockchain, the Oasis Network is the first privacy-enabled blockchain platform for Web3, a responsible data economy and a decentralized society. The Oasis Protocol Foundation supports projects focused on building privacy-preserving applications on top of the Oasis Network.
Role Description
The Oasis Protocol Foundation is looking for a Head of Marketing or Director of Marketing to lead in growing our ecosystem and generate awareness. The ideal candidate will demonstrate passion for the blockchain industry and will have excellent communication skills.
Responsibilities
- Manage and lead the Marketing team
- Lead all marketing efforts including growth marketing, partnerships, product marketing, content, social media, data analytics, branding, PR and communications
- Develop quarterly OKRs and KPIs for the Marketing team
- Lead growth marketing strategy, dev acquisition, retention and engagement
- Structure and launch new programs, events, campaigns, and initiatives focused on growth marketing and branding
- Work closely with leadership from other functions (e.g. Product & Engineering, BD and Community) to ensure that Marketing is aligned with the overall business strategy and goals
- Develop methods for data-driven decision making; set growth metrics for campaigns, engagement and events, and surface and communicate effectively about the analytical insights
- Bachelor's degree in business, marketing, communications or a related field
- (Optional but preferred) Masters degree in marketing or MBA
- 8+ years of professional experience and 3+ years of people management experience
- 3+ years of experience in a high-growth startup environment
- Experience in building and managing a high-performing marketing team
- In-depth knowledge of Layer-1 blockchain networks and DeFi, NFT and crypto gaming.
- (Optional but preferred) 3+ years of full-time experience at a notable layer-1 blockchain network and/or DeFi/NFT/Gaming protocols
- Self-motivated to prioritize and manage workload and meet critical project deadlines
- Highly organized with strong attention to details
- Strong understanding of data/metrics that need to be tracked and investigated to understand success and performance in developer/user acquisition and engagement
- Excellent leadership, interpersonal and relationship management skills
- Superb spoken and written English
Location: The role can be based anywhere with flexible and remote work options. There is a preference for candidates who can work to CEST time zone.
Contract: The successful applicant can either be employed as a permanent or a contractor.
For an employee, benefits include:
- Health care (medical, dental, vision)
- 401k (no matching at this time)
- $100/month wellness stipend (exercise, therapy, etc.)
- Unlimited PTO
- Fully remote
- Access to company events based globally
- Allowance to purchase a laptop and any other equipment required to perform your job
What is the job of a CMO?
The Chief Marketing Officer (CMO) is a senior executive responsible for overseeing the marketing efforts of an organization
Their job is to develop and implement marketing strategies that help the organization achieve its business objectives
Some of the key responsibilities of a CMO include:
- Developing and implementing marketing strategies: The CMO works with the rest of the leadership team to develop marketing strategies that align with the organization's overall business objectives. They are responsible for overseeing the execution of these strategies and ensuring that they are effective in achieving their intended goals.
- Managing the marketing budget: The CMO is responsible for managing the marketing budget and ensuring that it is being used effectively to achieve the organization's marketing goals.
- Leading the marketing team: The CMO is responsible for leading and managing the marketing team, which may include marketing managers, marketing coordinators, and other marketing professionals.
- Developing and maintaining relationships with key stakeholders: The CMO works to build and maintain relationships with key stakeholders, such as customers, partners, and vendors.
- Analyzing and reporting on marketing performance: The CMO is responsible for analyzing the performance of marketing campaigns and reporting on their effectiveness to the rest of the organization.
- Staying up-to-date on industry trends: The CMO is expected to stay up-to-date on industry trends and developments and use this knowledge to inform the organization's marketing strategies.