Marketing Jobs in Web3

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Flint Labs
$81k - $90k estimated
Flint, MI, USA

Flint Labs is building a high-performance on-chain DEX on Solana.

Recently, we shipped our first product: a plug-and-quote path into Solana's order flow, the highest-volume, most active in DeFi. Makers bring their pricing and risk logic; Flint handles the rest.

The production MVPs for spot, borrow/lend and perps are underway, and early team members will define core brand positioning and communication strategy.

The company is fully backed by Ergonia, a crypto-native market-making firm with deep experience trading and building on Solana.

We are starting from a deliberately minimal core and iterating rapidly toward a full-featured mainnet exchange. This is a high-ownership role building production systems under aggressive timelines.

About the role

  • Own and execute Flint Labs' marketing strategy end to end, from brand positioning to content marketing and community growth.

  • You'll be the dedicated marketing hire, working directly with the founding team.

Responsibilities

  • Define and evolve brand identity, voice, and positioning across all channels.

  • Design and run full-funnel marketing growth strategies across acquisition, activation, trading, and retention.

  • Own content across socials and blog, including threads, announcements, explainers, and thought leadership.

  • Build and nurture a community of traders, builders, and advocates.

  • Develop relationships with KOLs, crypto media, and ecosystem partners.

  • Lead PR and communications around product launches, partnerships, and milestones.

Requirements

  • 3+ years of experience in marketing.

  • Proven track record driving measurable growth.

  • Strong data literacy across dashboards, cohorts, funnels, and experiment results.

  • Excellent writing skills and the ability to produce compelling copy yourself.

  • Ownership mindset and comfort in an early-stage environment.

  • Experience marketing DeFi, trading, or financial products.

  • Strong English communication skills.

Bonus points

  • Experience building a web3 community.

  • Understanding of perpetual futures, margin trading, or derivatives.

  • Existing relationships with crypto KOLs, media, or trading communities.

  • Experience with the Solana ecosystem.

  • Background in SEO and organic growth strategy.

Benefits

  • No bureaucracy — just fast shipping and real impact.

  • High ownership and real impact from day one.

  • Competitive base plus meaningful token upside.

  • Early team members receive ownership aligned with long-term protocol success.

  • Fully remote.

  • IRL meetups and company offsites.

What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives