Copywriting Jobs in Web3

About OKEx:

OKEx is a world-leading digital asset trading platform, providing advanced financial services to traders globally by using blockchain technology.

OKEx provides hundreds of token & futures trading pairs to help traders to optimize their strategy. We are also one of the top digital asset trading platforms by trading volume, serving millions of users in over 100 countries. OKEx derivatives remains a top-notch venue globally and has a daily volume of approximately $10 billion and is widely recognized as the golden standard in the industry. We believe the blockchain technology will eliminate barriers to transactions, increase the efficiency of transactions across society, and eventually have a significant impact on the global economy. We strive to make innovative achievements that change the world and never stop to improve on our customer experience.

About the Team:

We are a highly motivated and result-oriented mixture of specialists with different backgrounds. What we value the most is the ability to learn, speak up and to collaborate. We are open, curious and we love to test even the craziest ideas and share our knowledge.

About the Role:

We are looking for a tech-savvy Russian content writer to produce and manage stellar and unique content for both Google and Yandex. As a part of the team, you will be responsible for helping define the content strategy, write SEO copy for landing pages, perform keyword and industry research and coordinate with various internal stakeholders to collect info needed and help create successful landing pages to help our user base. We strongly believe that SEO is a crucial lever for our growth strategy; the topic has full support from top management including funding for tools and infrastructure. To be successful you will need to gain a significant understanding about the blockchain space and come up with innovative content ideas and write engaging copy to excite the community and help translate content into landing pages. You need to be a passionate content writer and creator who can think out of the box and be able to successfully convey what's unique about our brand to both technical and non technical audiences.

Responsibilities:

• Participate in building our SEO content strategy for our new landing pages
• Perform in depth analysis and keyword research to help unlock growth across our verticals
• Proofread and write content for blog posts, ads, press releases, articles, infographics, studies, website, etc
• Perform basic SEO keyword research and incorporate the findings in the copy
• Produce ideas for new content formats
• Measure content performance
• Produce relevant content targeting both technical and non technical audiences
• Collaborate with designers
• Research industry trends to gain a good technical understanding

Requirements:

• Fluency in Russian (written and spoken)
• Degree in Journalism or Communications
• 3 years experience as a copywriter and a portfolio with published content
• Must have minimum 3 years experience in the tech space and very good technical understanding
• Blockchain & crypto experience is a STRONG plus
• 2-3 years working with SEO & Google Analytics is a huge plus