Executive Jobs in Web3

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Job Position Company Posted Location Salary Tags

Crypto.com

United States

$105k - $120k

ONINO

Remote

$45k - $55k

Gemini

Dublin, Ireland

$126k - $165k

Zinnia

Remote

$140k - $180k

Zinnia

Remote

$107k - $170k

Okx

Remote

$176k - $261k

Alchemy

Remote

$135k - $275k

Shakepay

Montreal, Canada

$122k - $150k

Bitgo

Remote

$180k - $240k

Caiz

Remote

$105k - $150k

Fmr

New York, NY, United States

$103k - $218k

Notabene

London, United Kingdom

$88k - $210k

Veda Tech Labs

Remote

Coins.ph

Shanghai, China

$105k - $157k

Chainlink Labs

United States

$84k - $168k

Crypto.com
$105k - $120k estimated
United States
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Senior Growth Director, US

United States
Marketing – Growth /
Hybrid

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We are seeking an astute, hands-on Senior Performance Marketing Director to lead and scale digital user acquisition across all paid channels. This role is mission-critical for driving growth in a dynamic, high-impact environment at the convergence of crypto, fintech, and cutting-edge technology. You will be responsible for the strategy and execution across key performance channels, with a clear focus on user growth, ROAS, and acquisition cost efficiency. This role requires a proactive leader who is well-versed in the nuances of Web3 culture, consumer behavior in financial markets, and high-performance growth marketing.

Key Responsibilities:

Own the Performance Marketing Strategy:
- Develop and lead the end-to-end strategy, planning, execution, and optimization of performance marketing initiatives in the US
- Manage and oversee campaigns across different advertising activities across all media channels, including but not limited to Google (Search, Display, YouTube), Meta (Facebook, Instagram), X/Twitter, LinkedIn, TikTok, and programmatic channels.

Drive Growth at Scale:
- Build and manage full-funnel campaigns focused on user acquisition, activation, and retention.
- Identify growth opportunities through continuous experimentation and A/B testing.
- Optimize landing pages and conversion flows for both web and app acquisitions in collaboration with Product and Creative teams.

Data-Driven Execution:
- Manage and allocate substantial media budgets with a strong focus on efficiency and ROI.
- Utilize analytics platforms and attribution tools to evaluate campaign performance, user quality, and lifetime value.
- Report on key KPIs and growth drivers to executive stakeholders.

Hands-on Leadership:
- Lead and develop a regional performance marketing team, fostering accountability and continuous learning.
- Cultivate a high-performance culture that is data-informed, user-focused, and agile.


Requirements

    • 8+ years of hands-on performance marketing experience, including 3+ years in a leadership role.
    • Familiarity with the U.S. market, including consumer behavior, financial regulations, and industry trends across crypto, stocks, derivatives and banking. 
    • Deep platform expertise across paid social, paid search, programmatic, and mobile app user acquisition.
    • Proven success in managing millions acquisition budgets and scaling digital marketing for consumer fintech or crypto products.
    • Experience in the crypto, DeFi, fintech, or web3 environments
    • Solid understanding of financial products, on-chain user behavior, and the web3 ecosystem.
    • Highly analytical mindset with a strong grasp of marketing metrics, attribution models, and funnel performance.
    • Comfortable operating in a fast-paced, startup environment characterized by high ambiguity and rapid change.
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