Marketing Jobs in Web3

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Synapse Labs
$94k - $162k estimated
Remote

About Synapse Labs

Synapse Protocol is a decentralised interchain network, allowing developers and users to read and write data between different blockchains. To date, it has settled $50B, been used by more then 2M users and generated $30M+ in fees. Synapse’s vision is to be the HTTPS for crypto, allowing developers to build apps without the constraints of individual blockchains.

The Synapse Labs team was a major contributor to Synapse and works on new products to expand the Synapse ecosystem. Our team has hubs in New York City and London with the option to be partially or fully remote depending on the position.

What You'll do:

  • Create and curate engaging content that leverages memes, niche humor, and other relevant trends to connect with the blockchain and cryptocurrency communities.

  • Make website and content to effectively communicate product launches.

  • Lead partnership announcements and strategic public relations initiatives to amplify brand presence and cultivate positive media relationships

  • Put together content packages of different media types (GIFs, Videos, etc.)

What we look for in you:

  • Experience in marketing related roles

  • Strong creative skills, with the ability to produce and curate content that is both engaging and aligned with the brand's voice.

  • Experience coordinating and building out brand content

Nice to haves:

  • Experience in a startup or technology company, particularly within a fast-growing environment.

  • Live and breathe crypto Twitter and Discord; always on top of the industry trends, the competitive landscape and customer needs to ensure our market narratives remain relevant and effective

  • Deep understanding of vibes, web3 community niche humor, and the dynamics of digital engagement.

Compensation and Benefits:

  • Competitive salaries, paid in stablecoins or fiat + equity

  • Flexible and remote work environment

  • Unlimited PTO

  • Team wide offsites

What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives