| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
SFOX | Chicago, IL, United States | $81k - $105k | |||
TaxBit | San Francisco, CA, United States | $54k - $80k | |||
Blockswap Labs | London, United Kingdom | $85k - $120k | |||
Uphold | London, United Kingdom |
| |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Circle | Phoenix, AZ, United States | $175k - $230k | |||
Circle | Chicago, IL, United States | $105k - $137k | |||
Keyfactor | Remote |
| |||
Robinhood | New York, NY, United States | $136k - $160k | |||
Robinhood | Menlo Park, CA, United States | $136k - $160k | |||
OKX | San Jose, CA, United States | $140k - $175k | |||
OKX | Sydney, Australia | $84k - $120k | |||
Polymer Labs | Remote | $84k - $120k | |||
Aptos | Palo Alto, CA, United States | $119k - $183k | |||
Couple | United States | $105k - $110k | |||
Magic Eden | Remote | $77k - $84k |
About the position
sFOX is seeking an experienced Product Marketing Manager who can take a strategic approach to secure our position in the market. As a Product Marketing Manager, your role will involve developing a deep understanding of our target customers, defining our go-to-market strategy, and influencing how we develop, and market our products. We are in search of individuals who are capable of seamlessly combining strategic planning with hands-on execution, and who can communicate persuasively with both customers and colleagues.
Responsibilities
- Developing positioning and messaging to inform GTM strategy
- Coordinating with cross-functional teams to support GTM activations with marketing and sales enablement materials (e.g. pitch decks, battlecards, 1-pagers, solutions webpages, partner / ecosystem communications, case studies, blog posts)
- Conduct customer research interviews, segmentation, and journey mapping to understand our target market
- Deep dive on competitive landscape, synthesizing research and analysis to refine product positioning and future product roadmap (e.g. SWOT analysis, customer segmentation, buyer and user personas)
- Researching industry trends - particularly within the crypto ecosystem, deriving and sharing key insights to elevate within collateral and sales talk tracks
- Building educational content to drive further engagement with prospects, customers and ecosystem partners alike
Requirements
- 5+ years of product marketing or combination of product, marketing, communications, sales or related field with B2B financial services
- Deep knowledge of blockchain, digital currency, fintech, and capital markets
- MBA or management consulting background is highly desirable
- Ability to approach product management from a customer’s vantage point and is motivated by the chance to improve the lives of customers
- Experience with creating positioning, messaging, and marketing collateral from the ground up
- Advanced analytical skills and ability to make data-driven decisions
- Excellent communication and project management skills
- Demonstrated ability to collaborate effectively across teams
- Ability to work autonomously in a fast-paced startup environment