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Head of Marketing

ElevenYellow
$100k - $200k

This job is closed

Who we are

We are ElevenYellow

We believe in a different way of work and play. We’re a startup studio that’s launched dozens of SaaS and crypto products.

Our website is a terminal - our Slack is dysfunctional and full of pepes. Somehow we’ve managed to make it work for almost a decade. Long story short: we’re a fully-remote working family and we’re trying to make 2021 an even better year for ourselves.

We're a multidisciplinary group of people building interesting projects in the crypto space and beyond. From infrastructure, to wallets, to NFT art... our team of 50 has been playing around the space before it was cool. We’re so edgy that we were a 100% remote company in 2013 just in case covid hit ¯_(ツ)_/¯

If this resonates with you at all, please keep reading.

We are looking for:

We are looking for a crypto-savvy Head of Marketing to plan and execute strategy for one of our dApps. The project aims to content creators and help them transition from web2 to web3. This role directly liaises with the CEO of ElevenYellow and the project CTO.

Prerequisites:

  • Deep understanding in digital marketing strategy
  • You understand how to build audiences and product-market (ideally) in crypto
  • You are a leader; cross functional teams, spearheading collaboration and making tough decisions does not scare you
  • You are actively involved with crypto communities (Discord, Twitter)

You are a great fit for this job if you:

  • Have marketing experience in cryptocurrency products
  • Have used Terra dApps in the past
  • Have working knowledge of DeFi
  • Have strong expertise in all key areas of marketing

You are one of us if:

  • You are autonomous and ownership is important to you
  • You are comfortable with navigating ambiguity and shifting priorities
  • You are extremely organized
  • You have exceptional communication skills
  • You’re a rapid problem solver

Responsibilities

We’ve got a lot of things to take care of and you’ll have free reign over a lot of your tasks. Autonomy and self-starting is key, but here are the types of things you’d be responsible for:

  • Spearheading 360° marketing campaigns
  • Planning and executing content creation that’s shareable cross-channel
  • Owning product marketing strategy

Why Join ElevenYellow's Team?

Work remotely

We’re very experienced in working remotely. We were digital nomads before digital nomads were a thing. Feel free to pick up your laptop and work wherever you want, whenever you want. Just make sure you have a good internet connection and we’re good :)

Take vacation (Unlimited PTO)

We know what it feels like to work “too much” and our way of work isn’t meant to be stressful. Time off is the remedy to a lot of things, and we encourage you to take time off work. There is no official number of vacation days. Everyone takes a vacation as they see fit as long as it is in a shared team calendar so that everyone knows when they are off. We try to be as flexible and reasonable as possible, as long as the rest of the team knows the person is going to be off and his/her job is covered.

Annual Retreats

We do yearly, week-long retreats and we’d love it if you joined us (we pay your way). It’s important to meet each other in person and we value time spent with one another (whether that’s on Slack or face-to-face). We’ve met up all over Europe and islands across South East Asia. All in good fun. We just met up at a rural co-living for 2 weeks.

We’re a laid back bunch

Our company ethos is what we value the most. Life is all about enjoyment, and work should be too. We’re all laid back and understand the human side of work and play.

More perks & benefits

  • Competitive Salary
  • Health Insurance Coverage
  • Self Improvement Budget
  • Gym Membership
  • Home office set up budget
  • Coworking space budget

How to apply:

  • Send an email
  • Title your email "Head of Marketing - Terra"
  • Mention why you think you’re one of us
  • Tell us about one project you have worked on that you feel most proud of
  • Add your portfolio / things that really define your work
  • LinkedIn / CV stuff if you feel it's necessary
  • Tell us about your experience with crypto

Applications that don't follow these instructions won't be reviewed.

We believe applications should be human and conversational. While we’d like to see some form of CV / cover letter, we'd mostly appreciate it if you told us who you were and what you wanted to do in life, both personally and professionally.

Of course, please only disclose what you’re comfortable with. And not to forget! We’re an equal opportunity employer and we encourage everyone to apply. We respect genders, ethnicities, boundaries, friendships, and the human aspect of work.

Looking forward to speaking with you!

What does NFT mean?

NFT stands for non-fungible token

In the context of cryptocurrency, a non-fungible token is a unique digital asset (ussually an image) that represents ownership of a specific item, such as a work of art

Unlike cryptocurrencies like Bitcoin, which are interchangeable and can be divided into smaller units, non-fungible tokens are unique and cannot be divided or exchanged for other tokens on a one-to-one basis.

Can you make a career out of NFT?

Yes, it is possible to make a career out of NFTs

The NFT industry is rapidly growing, and as a result, there are many job opportunities emerging for individuals with a range of skills and expertise

Whether you are an artist, developer, marketer, analyst, or legal professional, there are many ways to get involved in the NFT industry and build a career

In addition, there are also many opportunities for entrepreneurs and investors to start their own NFT businesses or invest in NFTs

NFTs are being used in a variety of industries, from gaming to sports to music, and there are many opportunities to create new and innovative products and services using NFTs

To build a successful career in the NFT industry, it is important to stay up-to-date with the latest trends and developments, and to develop a strong network of contacts within the industry

You may also want to consider building your skills and expertise through training and education, such as online courses or workshops

Overall, the NFT industry offers many exciting opportunities for individuals who are passionate about digital art, blockchain technology, and innovation

With the right skills and expertise, you can build a rewarding and fulfilling career in this exciting field.

How do I start working with NFT?

If you're interested in working with NFTs, there are several steps you can take to get started:

  1. Build Your Network: Attend NFT events and join online communities to connect with others in the industry. This can help you build your network and learn about new opportunities.
  2. Create Your Own NFTs: If you're an artist or creator, consider creating your own NFTs and listing them for sale on a marketplace. This can be a great way to gain
  3. experience and build your portfolio.
  4. Educate Yourself: Begin by researching and learning about NFTs, including how they work, how they are created, and how they are used. There are many resources
  5. available online, such as blogs, forums, and tutorials, that can help you learn more about NFTs.
  6. Find Opportunities: Look for job postings and freelance opportunities related to NFTs. There are many NFT platforms, marketplaces, and companies that are hiring
  7. for various roles in the industry.
  8. Identify Your Skills: Think about your skills and experience, and consider how they might be useful in the NFT industry. For example, if you're an artist, you ,might consider creating your own NFTs, while if you're a developer, you might look for opportunities to work with NFT platforms.

What kind of job is in the NFT?

As a relatively new technology, there are several emerging NFT jobs within the NFT industry:

  1. NFT Analysts: Analysts research and analyze NFT market trends and provide insights to buyers and sellers.
  2. NFT Artist/Creator: Artists and creators are the driving force behind NFTs, and they are responsible for creating the unique digital content that is tokenized ,and sold as NFTs.
  3. NFT Consultants: Consultants provide advice and guidance to creators and platforms on best practices for creating, listing, and selling NFTs.
  4. NFT Legal Advisors: Lawyers are needed to navigate the legal complexities of NFTs, including issues related to intellectual property, copyright, and tax laws.
  5. NFT Marketing Specialists: Marketing specialists help creators and platforms to promote their NFTs and attract buyers.
  6. NFT Developers: Developers are responsible for creating the NFT platforms that allow creators to mint, list, and sell their NFTs.
  7. NFT Go-to-Market Specialist is a marketing professional who specializes in developing and executing strategies to bring NFTs to market. This role involves working closely with NFT creators, platforms, and marketplaces to develop marketing plans that promote NFTs and drive sales.