| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Cake Group | Singapore, Singapore | $67k - $110k | |||
OKX | Hong Kong, Hong Kong | $27k - $45k | |||
OKX | Singapore, Singapore | $45k - $75k | |||
Crypto.com | Hong Kong, Hong Kong | $140k - $150k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
OKX | Hong Kong, Hong Kong | $27k - $90k | |||
Everest Ventures Group (EVG) | Remote |
| |||
Cake Group | Singapore, Singapore | $36k - $54k | |||
OKX | Hong Kong, Hong Kong | $67k - $110k | |||
Saransh Inc | New York, NY, United States | $39k - $77k | |||
Elve, Inc. | New York, NY, United States | $63k - $150k | |||
Shift Markets | Remote |
| |||
BitGo | Palo Alto, CA, United States | $180k - $220k | |||
Reserve Protocol | San Francisco, CA, United States | $126k - $132k | |||
Wintermute | Remote | $54k - $87k | |||
Trilitech | Remote | $63k - $100k |
This job is closed
Marketing
Behind every successful brand lies an amazing product, supported by an equally fantastic brand & marketing team. At its core, the brand & marketing team at Cake are a bunch of creative storytellers. From awareness to conversion, skeptic to advocate - we create and shape the brand story at every step of the customer journey. Our aim is to deliver a consistent and exceptional experience across the entire marketing funnel.
Storytelling comes in many forms. Our diverse and multi-talented team takes care of all aspects of marketing at Cake: brand, content & community, CRM, design, affiliate & performance marketing, public relations, and social media. We’ve built a team that is deeply passionate about what our brand stands for and represents in the crypto, DeFi and web3 space. We’re on the lookout for other creative storytellers. If you want the opportunity to help build a global brand that is at the forefront of DeFi, apply now!
What you’ll do:
- Play a leadership role in defining our strategic approach to Performance Marketing across business verticals, to support acquisition, activation and retention.
- Liaise closely with strategic, creative and product leads to deliver against our targets.
- Leverage new tools to ensure creative (design and copy) is scalable
- Be hands-on with bidding, buying and deploying across channels.
- Play a proactive role in identifying creative uses of media to support our goals
- Embrace a systematic test-and-learn methodology, identifying opportunities for scale-up
- Report accurately and diligently to attribute progress
- Improve our market awareness and user acquisition through performance and digital growth acquisition strategies
- Leverage insightful data and consumer insights to ensure we're able to plan ahead, in collaboration with the rest of the teams
- Manage the cross-channel digital and performance marketing funnel to increase awareness and conversions.
- Identify opportunities and utilise analytics to maximize reach, personalize user experiences and optimize attribution
- Grow users from the ecosystem through user segmentation, product cross-selling / up-selling, and product offerings integration.
What you’ll need:
- Experience leading digital and performance marketing in a tech-focused, high-growth environment
- Experience designing, managing and executing performance media programs in the crypto & blockchain space
- A strong point of view on channel strategy, especially in the context of crypto & blockchain
- A strong understanding of the limitations and possibilities related to advertising in the crypto & blockchain space
- Experience with programmatic ad-buying and performance ads management
- A curious mindset, to show that you can leverage new tools to deliver creative variations at scale
How do I get a job at DeFi?
Getting a job in the DeFi (decentralized finance) industry can be a competitive process, but there are a few steps you can take to increase your chances of finding a job in this field:
- Build up your skills and knowledge: To work in DeFi, you'll likely need to have a strong understanding of blockchain technology, as well as other related technologies such as smart contracts and cryptocurrency. Consider taking online courses or earning a degree in a relevant field to build up your skills and knowledge.
- Network with industry professionals: Attend meetups and conferences related to DeFi and make connections with professionals in the industry. Networking can be a valuable way to learn about job openings and get your foot in the door at a DeFi company.
- Create a strong online presence: Many DeFi companies will look at your online presence (such as your LinkedIn profile and personal website) when considering you for a job. Make sure to showcase your skills and accomplishments online and keep your profile up to date.
- Apply for relevant job openings: Keep an eye out for job openings at DeFi companies and apply for positions that align with your skills and experience. Apply for DeFi Jobs without Experience. Tailor your resume and cover letter to the specific job you're applying for and highlight any relevant experience or skills you have.
- Consider internships or volunteer work: DeFi Internships or volunteer work can be a great way to get your foot in the door and gain valuable experience in the DeFi industry. Many companies also offer internships to students, so consider applying for an internship if you're still in school.
- Be persistent: keep trying if you don't get a job right away. It can take time to find the right opportunity, but with the right skills and determination, you can land a job in the DeFi industry.