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Partner Marketing Manager
APAC
Flipster â Marketing & Brand /
Full-time /
Remote
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đ About Flipster
Flipster(flipster.io) is a next-level trading platform that is connecting investors to insight, and new opportunities brewing in the cryptoverse. We uncover exclusive opportunities and provide a high-performance platform to put them to work. We believe in an exciting, bold future for crypto. A decentralized, well-governed space, that sparks progress for investors, traders and amazingly innovative crypto projects simultaneously. Flipster will unlock access to ideas we can't even imagine yet. We aim to propel their development and uncover potential.
As a Partner Marketing Manager
You are responsible for developing and executing marketing strategies that drive growth through strategic partnerships. You will be working closely with external partners to co-create and implement joint marketing campaigns, events, and promotional activities. This role requires strong relationship-building skills, the ability to manage multiple projects, and a focus on achieving measurable business outcomes. This is an exciting opportunity to take ownership of Flipsterâs marketing campaigns and build a lasting impact on the crypto industry.
Responsibilities
- Develop and implement a comprehensive global partner marketing strategy, ensuring alignment with global objectives.
- Build and nurture strategic marketing partnerships with key regional players to foster mutual growth.
- Track and analyze the performance of partner marketing initiatives, providing actionable insights and recommendations for improvement.
- Work closely with the GTM Lead to incorporate partner marketing activities into broader go-to-market strategies.
- Identify and build relationships with key industry partners, ensuring all marketing collaborations deliver significant business value.
- Plan and execute joint marketing campaigns with partners, leveraging shared resources and networks to maximize reach and effectiveness..
- Offer strategic input and feedback to leadership to help shape global partner marketing strategies.
- Track and refine the performance of partner marketing campaigns using data-driven insights to optimize strategies and outcomes.
Qualification
- 3+ years of experience in partner marketing, business development, or a related field, with a strong focus on the Web3 and crypto industries.
- Proven success in creating and managing impactful marketing partnerships that contribute to business and brand awareness growth.
- Exceptional relationship-building abilities, with a proven track record of collaborating effectively with diverse partners globally..
- Strong project management capabilities, adept at overseeing and prioritizing multiple marketing initiatives to maximize growth and impact.
- Proficient in English, with knowledge of Mandarin or another APAC language required
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What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives