Marketing Jobs in Web3

The Role

Due to the phenomenal growth of our Entertainment division, we have a new position available for a Marketing Manager. The Marketing Manager will be responsible for developing, overseeing and executing online and offline marketing strategies for Gala’s entertainment brands in order to attract new users, engage and excite existing users and deliver on our vision to be the global leader in Web3 Entertainment.

Responsibilities

• Designing innovative marketing strategies, campaign plans and supervising the delivery of these plans, coordinating the various phases of a marketing campaign with the wider team and managing marketing budgets
• Evaluating campaigns' results, and monitoring the presence of campaigns across multiple platforms
• Be in close contact with the data and customer service departments to learn from customer feedback and research new opportunities
• Building and maintaining relationships with internal and external stakeholders

Essential Skills and Qualifications

• 6+ years experience in a marketing or communications role within the entertainment space
• Educated to degree level / professional qualification in marketing or a related field
• Strong PhotoShop skills, with a keen eye for design – portfolios are a plus
• Digital Media buying and SEO experience a plus
• Proven experience in identifying target audiences, devising and leading multi-channel marketing campaigns that engage, educate and motivate
• Solid knowledge of analytical tools
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Analysing the effectiveness of campaigns and making reactive adjustments to optimise and grow performance
• Working with the creative team to direct and approve marketing assets
• Strong copywriting skills
• Experience using Google Analytics, Facebook Insights and other analytics software to gather and analyze data, plus knowledge of key metrics and industry benchmarks
• Comfortable working remotely on a full-time basis with global teams

Nice-to-Have Skills and Qualifications

• Experience of working in an entertainment, film or music related business is ideal
• Interest in film, music, web3, NFTs, blockchain technology, cryptocurrency, DeFi and/or gaming
• A love of games, film, music and entertainment and a desire to work for a product-focused company
• Self-starter with proactive attitude