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| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Qredo | Malta |
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Candy Digital | New York, NY, United States |
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Cointinuum | BRX | United States | $13k - $110k | |||
Metaversal | Miami, FL, United States | $63k - $112k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Cash App | San Francisco, CA, United States | $125k - $153k | |||
Nogle | Taipei, Taiwan |
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OKX | Hong Kong, Hong Kong | $82k - $110k | |||
OKX | Bangkok, Thailand | $82k - $110k | |||
Sui | San Francisco, CA, United States | $13k - $22k | |||
Block | San Francisco, CA, United States | $184k - $225k | |||
ClubRare | Los Angeles, CA, United States |
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Coinmarketcap | Remote | $72k - $100k | |||
Nansen.ai | Singapore, Singapore | $105k - $110k | |||
Blingy Lab | United States |
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Crypto.com Arena | Los Angeles, CA, United States | $15k - $67k |
Digital Marketing Lead
Sliema, Malta /
Operations – Marketing /
Full-time Remote
/ Remote
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Qredo is a decentralized digital asset management infrastructure and product suite designed to unlock new opportunities for institutional investors in digital assets and decentralized finance. Qredo's Layer 2 blockchain protocol enables users to seamlessly transfer and settle BTC, ETH, and ERC-20 tokens. Assets are secured by Qredo’s advanced Gen 2.0 multi-party computation (MPC), which provides tier-1 bank security and institutional-grade governance.
We are looking for an experienced Head of Marketing to lead our social, paid, community and email marketing efforts. The ideal candidate will have a strong ability to lead, inspire and scale marketing functions with an output and results oriented mindset. You must have exceptional ability to communicate effectively, manage stakeholders and report on the success of your division. Coming from a background of Web3, is desirable but certainly not mandatory. You will be responsible for driving growth, setting clear goals, and ensuring there’s a robust strategy to achieve our exciting targets, and ideally you are coming from a fast-paced culture and collaborative culture.
Responsibilities
- Set clear goals, create robust marketing strategies and produce concrete roadmaps for Marketing functions, including: social, paid, community and email marketing.
- Prepare and manage monthly, quarterly and annual budgets for the respective associated teams.
- Set, monitor and report on the success of the marketing remits.
- Be able to approve and monitor campaigns results, whilst suggesting changes to enhance performance.
- Monitor competition (acquisitions, pricing changes and new products and features).
- Being able to understand Qredo’s roster of products and effectively communicate them to the market.
- Highly organised and efficient with the creation of content calendars for everyone in your team and the ability to set clear weekly deliverables for them to hit.
- Strong communication and cross-functional experience to work closely with Sales and Design if required.
- Must be able to upskill colleagues if required and encourage a degree of self-enablement and self-empowerment.
- Oversee the implementation of the Marketing strategy and ensure the results we’re getting from the various functions contribute as a key tangible benefit to the business in the form of leads or customers.
- Systems in place to derive insights from existing data, qualify leads and ensure there's pipeline health.
- Work closely with Product & Engineering to create a positive experience for our tech audiences.
Requirements
- Ideally experience in Web3, but not mandatory.
- Be an inspiring leader who can motivate, excite and drive passion in a team to get results.
- Have some degree of experience in Email Marketing, including writing of campaigns, analysing open rates, click through rates, A/B testing, etc. and be able to suggest improvements to re-engage users.
- Experience with a proven track record in growing social channels through native content creation.
- Experience in creating paid ad campaigns with strong ROI.
- Proven experience of 5+ years as Head of Marketing.
- Experience in working with agencies, and stakeholders to manage expectations.
Qredo Offers
- Flexibility to work from anywhere and possibility for international transfer
- Assistance with home office setup as well as offsite team building allowance
- Culturally diverse work environment (we speak 33 languages!)
- Great career development opportunities in a growing company
- Competitive compensation and benefits package within the industry
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What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives