Marketing Jobs in Web3

Sorare is at the intersection of sports, gaming, and NFT collectibles. Through tradable digital cards, Sorare is designing a collective fantasy sports experience where you can manage your favorite players, hone your passion to earn prizes, and be part of a thriving community. Anyone, anywhere, can connect with the game on Sorare. The company's mission is to build "the game within the game" and to give fans, players and clubs the platform to celebrate, share, and own your game.

Founded in 2018, Sorare has seen tremendous growth. The platform has a card sales volume of over $400M since January 2021 (up from $8M in sales in 2020) and now has exclusive partnerships with over 250 football (soccer) clubs, the MLB & MLBPA, and the NBA & NBPA. Sorare is trusted by a world-class team of investors including Softbank, Benchmark, Accel Partners, athletes such as Serena Williams and Kylian Mbappé, and key tech investors such as Alexis Ohania - all who believe in the future of integrating NFTs with Gameplay.

As a Growth Marketing Manager, you will play a key role in building out Sorare's media strategy within our global marketing organization. This is a unique opportunity focusing on how to best drive marketing strategy execution alongside our overall media spend, with a focus on US sports leagues. You will work cross-functionally with both external agencies, as well as various internal departments. This is a newly created position with limitless room for growth, and opportunity to make an immediate impact!

Responsibilities

• Work both internally and externally with third party agency partners to create & oversee the Sorare media marketing strategy
• Own relationships with third party agencies spanning marketing, media buying and creative agencies
• Source, evaluate and onboard multiple external agencies to drive execution on the Sorare media marketing strategy
• Partner with the Business Development team on the ongoing relationship with both the NBA, MLB and future US sports leagues
• Own the end to end marketing strategy with our US partners; spanning spend, campaign strategy, creative, timeline and execution
• Track and report out on campaign progress; using these learnings to identify and advise on future marketing spend
• Work internally to develop relevant KPIs and objectives for the marketing organization to best track ROI and direct future efforts
• Manage and allocate budgets for each US sport vertical in conjunction with the respective GM and other relevant internal stakeholders
  
  

Requirements

• 5-8+ years of experience working within a growth, digital, or media focused marketing role
• Experience with sports specific media buying is a plus
• Proven ability to manage large annual marketing budgets to drive ROI for a consumer facing product
• Experience sourcing, onboarding, and managing both media buying agencies as well as creative agencies
• Expertise in affiliate based marketing
• Ability to define KPIs and communicate to both internal stakeholders as well as external clients
• White glove approach to client relationship management
• Excellent written and verbal communication
  
  

Benefits

• Health Care: Great medical, dental, and vision insurance coverage
• Wellness Benefit: Sorare contributes to employees wellness (gym membership or ClassPass)
• Commuter Benefits: Sorare contributes to the cost of your commute
• Latest Tech: Sorare provides equipment such as monitors, computer, headphones, etc
• At-Home Work Station: Sorare covers the cost of an at home set up
• Lunch: Sorare will contribute to their employees lunch expenses
• Time Off: For US employees, we offer unlimited paid time off in addition to observed company holidays. For French employees, we offer 5 weeks of paid holidays per year in addition to the national holidays
  
  

Sorare is an equal opportunity employer committed to an inclusive and diverse workplace. All applicants will be considered for employment without attention to: race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status or any other basis prohibited by law.

As we are an international company, please note we speak English in the workplace. Please apply for the role with an English CV so we can process your application.