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Earn Operations & User Growth Manager
Responsibilities
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Plan and execute growth initiatives, campaigns, and communications to drive user acquisition, engagement, and product growth for Earn products.
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Explore and develop collaboration opportunities with token partners to expand product offerings and ecosystem reach.
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Work closely with cross-functional teams, including Product, Marketing, Customer Service, and KOL/Affiliate teams, to ensure smooth product operations and effective campaign execution.
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Monitor daily Earn product performance and identify, troubleshoot, and resolve product-related issues by coordinating with internal and external stakeholders.
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Coordinate with relevant stakeholders to achieve assigned business KPIs and growth targets.
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Track, analyze, and evaluate the effectiveness of marketing campaigns and growth initiatives through data analysis, user insights, and feedback.
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Support the team in managing VIP and institutional clients, and help onboard more clients to Earn products.
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Develop a strong understanding of Simple Earn mechanisms, especially in the Flexible Simple Earn and Loan products.
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Stay up to date with market trends, competitor activities, and emerging opportunities in Earn, DeFi products.
Requirements
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Bachelor’s degree or above in Business, Finance, Marketing, Economics, or a related field.
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Relevant experience in operations, growth, product marketing, partnerships, or business development, preferably in crypto, fintech, Tradfi, or internet platforms.
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Strong understanding of crypto Earn products, TradFi products, DeFi ecosystems, and Lending/Borrowing mechanisms.
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Proven ability to work effectively with cross-functional teams and external partners.
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Strong analytical skills, with the ability to use data and user feedback to drive decisions and optimize performance.
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Strong sense of responsibility, KPI and result oriented.
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Excellent communication and stakeholder management skills, both internally and with external token project partners.
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Experience working with VIP or institutional clients is a plus.
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Self-motivated, detail-oriented, and able to thrive in a fast-paced and high-pressure environment.
How do I get a job at DeFi?
Getting a job in the DeFi (decentralized finance) industry can be a competitive process, but there are a few steps you can take to increase your chances of finding a job in this field:
- Build up your skills and knowledge: To work in DeFi, you'll likely need to have a strong understanding of blockchain technology, as well as other related technologies such as smart contracts and cryptocurrency. Consider taking online courses or earning a degree in a relevant field to build up your skills and knowledge.
- Network with industry professionals: Attend meetups and conferences related to DeFi and make connections with professionals in the industry. Networking can be a valuable way to learn about job openings and get your foot in the door at a DeFi company.
- Create a strong online presence: Many DeFi companies will look at your online presence (such as your LinkedIn profile and personal website) when considering you for a job. Make sure to showcase your skills and accomplishments online and keep your profile up to date.
- Apply for relevant job openings: Keep an eye out for job openings at DeFi companies and apply for positions that align with your skills and experience. Apply for DeFi Jobs without Experience. Tailor your resume and cover letter to the specific job you're applying for and highlight any relevant experience or skills you have.
- Consider internships or volunteer work: DeFi Internships or volunteer work can be a great way to get your foot in the door and gain valuable experience in the DeFi industry. Many companies also offer internships to students, so consider applying for an internship if you're still in school.
- Be persistent: keep trying if you don't get a job right away. It can take time to find the right opportunity, but with the right skills and determination, you can land a job in the DeFi industry.