Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Coins.ph

Manila, Philippines

$21k - $72k

Coins.ph

Singapore, Singapore

$21k - $72k

CAIZ

Remote

$39k - $45k

Echo Base

Remote

$84k - $100k

Keyfactor

Atlanta, GA, United States

Consensys

Remote

$115k - $180k

Uniswaplabs

Remote

$195k - $217k

Uniswaplabs

Remote

$155k - $172k

Kraken

United States

$68k - $90k

Kraken

London, United Kingdom

$39k - $45k

Chainalysis

Israel

$94k - $149k

Aptos Foundation

Remote

$120k - $175k

Agora

San Francisco, CA, United States

$76k - $120k

Agora

San Francisco, CA, United States

$90k - $180k

Bitpanda

Remote

$84k - $112k

Coins.ph
$21k - $72k estimated
BGC Manila
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Head of Marketing (PH)

BGC Manila
Marketing – Growth /
Full-time Employee /
Hybrid

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Join the Pioneer Crypto Brand in the Philippines!

Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.

Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

What you'll do

    • Design and execute the Coins.ph marketing and growth strategy for the Philippine region and the other countries based on business plan
    • Plan opportunities and the main point of strategic decision on PH's marketing activities
    • Create a professional and smooth experience for our users and deliver high quality production for dissemination to stakeholders
    • Build and manage all social media channels to improve Coins.ph branding
    • Delivering digital content in the form of video interviews, podcasts, and webinars
    • Delivering the offline events to work closely with partnerships teams, and represent Coins.ph at industry events and in business development activities
    • Prepare for and present at industry events such as conferences, panels and webinars
    • Effectively lead and communicate with the marketing team and cross-departments to ensure product quality and Coins.ph reputation 
    • Perform market analysis and business data analysis to determine the best practice to ensure Coins.ph is continually growing in PH market
    • Review the marketplace weekly and complete the competitor marketing analysis in the weekly management meeting and work on the action plan
    • Contribute to Coins.ph’s position as a marketing leader in PH and global digital exchange industry based on business needs
    • Ensure compliance with all relevant legislation and regulations to minimize risk and enhance Coins.ph's reputation

What we expect from you

    • Bachelor's Degree in Marketing or Communications, or any other related field
    • Minimum 6 years of relevant acquisition marketing experience and 3 years of leading a team
    • Proven marketing management experience with strong ownership and business intelligence
    • Experience launching marketing initiatives
    • Experience building social medical platforms such as Twitter Space
    • Experience strategy planning to design and confirm the marketing plan based on business requirements
    • Strong understanding of cryptocurrency related terminologies and trends and have a liking for crypto cultures
    • Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible
    • Execution oriented mindset - with the humility, drive, and scrappiness to get it done
    • Strong communication skills to work closely with BD, Partnerships, Product and CS teams to solve the problems
Join the Coins Team Now!

Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.

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What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives