Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Coin Market Cap Ltd

Dubai, United Arab Emirates

$21k - $72k

Crypto.com

United States

$21k - $54k

DL News

Remote

$70k - $80k

Presto

APAC

$21k - $54k

Gemini

Singapore, Singapore

$105k - $148k

Rainfall

United States

$36k - $65k

Allium

New York, NY, United States

$45k - $64k

Allium

New York, NY, United States

$130k - $160k

Tensor

New York, NY, United States

$120k - $210k

Circle

United States

$88k - $151k

Rainfall

United States

$32k - $58k

Bitpanda

Remote

$98k - $112k

Polygon Labs

United States

$72k - $87k

Kraken

United States

$105k - $157k

Iftother

Remote

$32k - $90k

Coin Market Cap Ltd
$21k - $72k estimated

Global VP Marketing/CMO

Global / Dubai / Hong Kong / Kuala Lumpur / London / Penang / Singapore / Taipei
CMC /
Full-time /
Remote

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Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite 
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web

Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working >
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
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What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives