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| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Binance | Latin America |
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Binance | Madrid, Spain |
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Heretic | San Francisco, CA, United States | $21k - $60k | |||
Zircuit | Remote |
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| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Heretic | San Francisco, CA, United States |
| |||
Heretic | San Francisco, CA, United States | $32k - $90k | |||
Presto | APAC | $88k - $115k | |||
Heretic | San Francisco, CA, United States |
| |||
Whatnot | London, United Kingdom | $21k - $54k | |||
Windranger Labs | United States | $72k - $95k | |||
Cryptopia | Remote |
| |||
Wert | Remote |
| |||
Binance | CIS Region |
| |||
Paxos | Remote | $68k - $100k | |||
Figure | New York, NY, United States | $206k - $258k |
Growth Marketing Manager LATAM
Brazil, Sao Paulo / Latin America
Marketing – Local Marketing /
Full-time Onsite or Remote /
Remote
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Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
We are seeking a strategic and data-driven Growth Marketing Manager to join our regional marketing team. Our objective is to expand our reach to new audiences through partnerships and alliances and drive new growth opportunities across the region. The ideal candidate possesses strong analytical skills and a deep understanding of digital marketing channels but has experience in partnership management. It is also required to have strong communications and negotiation skills to collaborate with multiple stakeholders to craft effective go-to-market strategies and drive growth. The role involves drawing insights from different data sources, identifying, implementing, and managing projects and partnerships to drive new growth levers for Binance based on these insights.
Responsibilities:
- Drive and execute the regional Growth Marketing Strategy, including channel analytics, localization, adaptation, and evaluation. Identify and negotiate strategic partnerships while maintaining a strong relationship with stakeholders. It also requires swift implementation, activation, and reporting.
- Based on insights, develop and implement projects, craft go-to-market strategies in collaboration with global/ local marketing teams and data analytics teams;
- Ensure alignment and effective communication among all stakeholders;
- Proactively identify gaps in business metrics and user behavior trends;
- Set up necessary infrastructure to alert business leaders about emerging trends and patterns;
- Utilize strong analytical skills to interpret complex data sets and generate actionable insights;
- Possess a deep understanding of various digital marketing channels (Paid, SEO, Lifecycle);
- Familiarity with tools such as Google Analytics, SimilarWeb, MMPs, and social listening tools to monitor and analyze marketing performance;
- Draw insights from dashboards and metrics to inform business decisions;
- Translate data findings into strategic recommendations for marketing initiatives.
Project and Partnership Management:
Data Analysis and Interpretation:
Digital Marketing Expertise:
Insights Generation:
Requirements:
- Worked in an international environment, with cross-functional teams and multiple stakeholders;
- Proven experience in business development, partnerships, or sales;
- Analytical mindset with the ability to identify and leverage growth opportunities;
- Deep understanding of digital marketing channels and associated analytics tools;
- Exceptional communication, negotiation, and relationship-building skills;
- Ability to translate complex data into clear and actionable business insights;
- Proactive and self-motivated with a keen eye for detail;
- Fluent English is a must;
- Remote and Start-up experience is a plus.
Working at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Flexible working hours, remote-first, and casual work attire
Learn more about how Binancians embody the organization’s core values, creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
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What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives