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Have you built products from scratch? Have you launched new initiatives and grown them to billions in revenue? If so, we want to talk to you. GameStop is looking for a unique individual who is a blend of Product Marketer and Product Owner to help take out NFT platform to the next level. The ideal candidate will have demonstrated success in a high pressure challenging environments, is skilled at developing partnerships internally and externally, and has delivered results in record time.
Job Responsibilities
Responsible for the development and execution of the marketing strategy for GameStop’s NFT platform including product GTM, creator acquisition & partnerships, and consumer awareness & product adoption. The voice of the customer and trusted advisor as to how current and future creator / partner / customer needs inform product messaging, brand differentiation, marketing content, and collateral. Develop and lead successful product launches and ongoing marketing campaigns in close collaboration with the NFT team. Partner closely with the business development team to develop compelling collateral including presentations, one-pagers, case studies, and prototypes Work cross-functionally with product, design, brand, communications, support, etc. to build a robust creator pipeline Think big about the future of NFTs and how you can bring creators, partners, and gamers into the ecosystem more quickly Measure and report against the performance of product initiatives
Job Requirements
- Minimum of 5-8 years of Product Marketing and Go-To-Market experience, preferably in the consumer / creative / creator space,
- Product Management experience, or other relevant technology product marketing experience
- Powerful storyteller: written, verbal, and visual
- Demonstrated track record of creating customer segment-oriented campaigns to steer new customer acquisition, deepen engagement & retention
- Advanced quantitative and deductive skills. Ability to distinguish between the signal and the noise and make data-guided actions. Due to the newness of the space, a strong ability to create clarity amidst ambiguity and unknowns will be essential.
- Outstanding project management skills
- Self-starter and ability to be ready to roll-up your sleeves and get things done
- Demonstrated ability to collaborate effectively across multiple teams
Nice to haves:
- NFT marketplace experience and knowledge of crypto, Ethereum and -
- Ethereum Layer 2 products.
- Experience working on creative / creator products or other consumer products
- MBA from premier school
What does NFT mean?
NFT stands for non-fungible token
In the context of cryptocurrency, a non-fungible token is a unique digital asset (ussually an image) that represents ownership of a specific item, such as a work of art
Unlike cryptocurrencies like Bitcoin, which are interchangeable and can be divided into smaller units, non-fungible tokens are unique and cannot be divided or exchanged for other tokens on a one-to-one basis.
Can you make a career out of NFT?
Yes, it is possible to make a career out of NFTs
The NFT industry is rapidly growing, and as a result, there are many job opportunities emerging for individuals with a range of skills and expertise
Whether you are an artist, developer, marketer, analyst, or legal professional, there are many ways to get involved in the NFT industry and build a career
In addition, there are also many opportunities for entrepreneurs and investors to start their own NFT businesses or invest in NFTs
NFTs are being used in a variety of industries, from gaming to sports to music, and there are many opportunities to create new and innovative products and services using NFTs
To build a successful career in the NFT industry, it is important to stay up-to-date with the latest trends and developments, and to develop a strong network of contacts within the industry
You may also want to consider building your skills and expertise through training and education, such as online courses or workshops
Overall, the NFT industry offers many exciting opportunities for individuals who are passionate about digital art, blockchain technology, and innovation
With the right skills and expertise, you can build a rewarding and fulfilling career in this exciting field.
How do I start working with NFT?
If you're interested in working with NFTs, there are several steps you can take to get started:
- Build Your Network: Attend NFT events and join online communities to connect with others in the industry. This can help you build your network and learn about new opportunities.
- Create Your Own NFTs: If you're an artist or creator, consider creating your own NFTs and listing them for sale on a marketplace. This can be a great way to gain
- experience and build your portfolio.
- Educate Yourself: Begin by researching and learning about NFTs, including how they work, how they are created, and how they are used. There are many resources
- available online, such as blogs, forums, and tutorials, that can help you learn more about NFTs.
- Find Opportunities: Look for job postings and freelance opportunities related to NFTs. There are many NFT platforms, marketplaces, and companies that are hiring
- for various roles in the industry.
- Identify Your Skills: Think about your skills and experience, and consider how they might be useful in the NFT industry. For example, if you're an artist, you ,might consider creating your own NFTs, while if you're a developer, you might look for opportunities to work with NFT platforms.
What kind of job is in the NFT?
As a relatively new technology, there are several emerging NFT jobs within the NFT industry:
- NFT Analysts: Analysts research and analyze NFT market trends and provide insights to buyers and sellers.
- NFT Artist/Creator: Artists and creators are the driving force behind NFTs, and they are responsible for creating the unique digital content that is tokenized ,and sold as NFTs.
- NFT Consultants: Consultants provide advice and guidance to creators and platforms on best practices for creating, listing, and selling NFTs.
- NFT Legal Advisors: Lawyers are needed to navigate the legal complexities of NFTs, including issues related to intellectual property, copyright, and tax laws.
- NFT Marketing Specialists: Marketing specialists help creators and platforms to promote their NFTs and attract buyers.
- NFT Developers: Developers are responsible for creating the NFT platforms that allow creators to mint, list, and sell their NFTs.
- NFT Go-to-Market Specialist is a marketing professional who specializes in developing and executing strategies to bring NFTs to market. This role involves working closely with NFT creators, platforms, and marketplaces to develop marketing plans that promote NFTs and drive sales.