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Binance | Nairobi, Kenya |
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Content Marketing Contractor
Kenya, Nairobi /
Marketing – Marketing /
Full-time: Remote
Apply for this job
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Responsibilities
- Writing blog posts, memes, educational articles, presentations, video scripts, infographics to be posted on the company's blogs and website.
- Managing East Africa and Africa Social media channels while consistently building the community around those channels.
- Write high-quality, SEO-friendly content, and continuously improve user experience, traffic, and retention.
- Research and explore new technologies in the blockchain industry.
- Create and maintain an active editorial calendar of appropriate content.
- Coming up with creative content strategies and implementing them.
- Develop a measurement framework for generating results of the content marketing activity to be used for future marketing campaigns.
- Build connections with the media and seek out chances for publication, media clips, and partnership. This will increase exposure and awareness of the brand.
- Provide recommendations to ensure the content is understandable to a first-time reader who possesses little knowledge of the concepts covered matters addressed.
- Adhere to the Binance Academy >
- Understand the dynamics of the industry, guide and enhance the user readership and following rate through content planning and other means.
Requirements
- 1 to 2 years of experience in producing and editing written content.
- Strong writing, planning, and editing skills.
- Creative with a proven ability to develop unique ideas and to expand on them in high-quality written formats. and able to produce unique ideas and cognition.
- Strong sense of responsibility, logical, rigorous and meticulous, self-motivated, and values strong teamwork.
- Expertise in one or more of the following fields: trading, finance, cryptocurrency, DeFi, and/or online privacy.
- Bachelor's degree or above in education, journalism, psychology, media, marketing, and related fields.
Working at Binance
• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
• Fast moving, challenging and unique business problems
• International work environment and flat organisation
• Great career development opportunities in a growing company
• Possibility for relocation and international transfers mid-career
• Competitive salary
• Flexible working hours, Casual work attire
Apply for this job
How do I get a job at DeFi?
Getting a job in the DeFi (decentralized finance) industry can be a competitive process, but there are a few steps you can take to increase your chances of finding a job in this field:
- Build up your skills and knowledge: To work in DeFi, you'll likely need to have a strong understanding of blockchain technology, as well as other related technologies such as smart contracts and cryptocurrency. Consider taking online courses or earning a degree in a relevant field to build up your skills and knowledge.
- Network with industry professionals: Attend meetups and conferences related to DeFi and make connections with professionals in the industry. Networking can be a valuable way to learn about job openings and get your foot in the door at a DeFi company.
- Create a strong online presence: Many DeFi companies will look at your online presence (such as your LinkedIn profile and personal website) when considering you for a job. Make sure to showcase your skills and accomplishments online and keep your profile up to date.
- Apply for relevant job openings: Keep an eye out for job openings at DeFi companies and apply for positions that align with your skills and experience. Apply for DeFi Jobs without Experience. Tailor your resume and cover letter to the specific job you're applying for and highlight any relevant experience or skills you have.
- Consider internships or volunteer work: DeFi Internships or volunteer work can be a great way to get your foot in the door and gain valuable experience in the DeFi industry. Many companies also offer internships to students, so consider applying for an internship if you're still in school.
- Be persistent: keep trying if you don't get a job right away. It can take time to find the right opportunity, but with the right skills and determination, you can land a job in the DeFi industry.