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Starknet Foundation
Marketing Manager
Remote
Marketing – Marketing /
Full-time employee /
Remote
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About this Role
We are seeking a strategic and proactive Marketing Manager to join our growing marketing team. This individual contributor role is ideal for a mid-career generalist marketing professional with a track record of managing diverse marketing initiatives and driving results.
As the right hand to the Head of Marketing, you’ll take on a high impact role in coordinating and executing campaigns, optimizing processes, and supporting key strategic workstreams. You’ll have the autonomy to lead projects, make impactful decisions, and elevate the marketing function while honing your skills in a fast-paced and dynamic environment. If you’re a marketer with a knack for organization, a strategic mindset, and a passion for results, we’d love to hear from you.
Key Responsibilities
- Marketing Strategy Execution: Collaborate with the Head of Marketing to implement marketing strategies, aligning initiatives with business objectives.
- Project Management: Oversee timelines, deliverables, and workflows for campaigns, website initiatives, and cross-functional projects to ensure smooth execution.
- Campaign Leadership: Plan, execute, and optimize multi-channel marketing campaigns across digital, social, events, and partner channels.
- Marketing Operations & Optimization: Own the operational side of marketing, including tools, processes, and data insights, to maximize team efficiency and impact.
- Team Collaboration: Act as a connector across teams, ensuring alignment with cross-functional stakeholders and external partners.
What Success Looks Like
- Delivery of high-impact marketing initiatives that meet or exceed objectives.
- A well-optimized, efficient, and scalable marketing operations framework.
- Positive feedback from cross-functional teams on collaboration and execution.
- Quantifiable improvements in marketing metrics such as engagement, reach, and ROI.
Candidate Requirements - Must Have
- 3-5 years of experience in a marketing role, with a proven ability to manage projects and campaigns end-to-end.
- Strong organizational and project management skills with excellent attention to detail.
- Proficiency with Collaboration & Project Management tools (e.g., Notion, Slack, Google Workspace, Monday).
- Experience using marketing tools and platforms (e.g., HubSpot, Mailchimp, Google Analytics, or similar).
- Excellent written and verbal communication skills, with the ability to convey complex ideas simply and effectively.
- Demonstrated success in multitasking and managing competing priorities in a fast-paced environment.
- Based +/- 3 hours within UTC
Candidate Requirements - Should Have
- Advanced knowledge across multiple marketing disciplines (digital, social media, content, events).
- Experience in setting and analyzing performance metrics for marketing initiatives.
- Solid understanding of SEO, paid advertising, and/or email marketing best practices.
- Previous experience in a tech startup or high-growth environment, with the ability to navigate ambiguity.
- Experience working in a fast paced startup environment.
Candidate Requirements - Nice to Have
- Proficiency with design tools like Canva or Figma for light design and editing tasks.
- A passion for staying ahead of marketing trends and implementing innovative approaches.
- Web3 or blockchain industry experience.
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⬇
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives