SEO Jobs in Web3

104 jobs found

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Job Position Company Posted Location Salary Tags

Search Engine Marketing Manager

Bachi.Tech dba BitMart

Jersey City, NJ, United States

$54k - $75k

SEO Manager

Webstacks

San Diego, CA, United States

$54k - $80k

SEO Content Writer

Binance

Remote

Marketing Manager Content SEO

HoneyBricks

San Francisco, CA, United States

Marketing Manager Content SEO

HoneyBricks

Toronto, Canada

SEO Content Editor

Binance

Remote

SEO Manager

Chainstack

Remote

$11k - $18k

SEO ASO Specialist Global Fintech Startup

Crypto.com

Hong Kong, Hong Kong

$45k - $90k

Head of SEO

CoinDesk & TradeBlock Opportunities

New York, NY, United States

$58k - $80k

SEO ASO Manager Trust Wallet

Binance

Remote

Senior SEO Specialist

Polysynth

India

$72k - $12k

Searching Crypto specialized Marketing Experts For Lead Generation

UniJoin.io

Remote

$0k - $20k

Senior Content Writer Copywriter

CoinStats

Remote

SEO Manager

Chain

Remote

$11k - $18k

SEO Copywriter

OKX

Hong Kong, Hong Kong

$27k - $52k

Search Engine Marketing Manager

Bachi.Tech dba BitMart
$54k - $75k estimated

This job is closed

Job Description:

A top and fast-growing cryptocurrency exchange is looking for a Search Engine Marketing Manager who will be in charge of the company’s paid search campaigns on Google٫ and all other pay-per-click
(PPC) marketing activities. It’s expected that the qualified candidate to work with the Marketing team to maximize ROI٫ drive traffic٫ and under acquisitions. Mainly we would like to see successful cases on customer acquisition & conversion rates from the candidate’s previous roles.

A deep understanding of SEM in the crypto/blockchain space is essential. Ideally, we are looking for candidates who have been successful in a similar role at a crypto or blockchain-related company or exchange.

Primary Responsibilities:

  • Execute testsŮŤ collect and analyze dataŮŤ identify trends and insights
  • Achieve maximum ROI in paid search campaigns using analysis of data
  • TrackŮŤ reportŮŤ and analyze website analytics
  • TrackŮŤ reportŮŤ and analyze PPC initiatives and campaigns
  • Effectively manage campaign expenses by staying on budgetŮŤ appropriately estimating monthly costsŮŤ and reconciling any discrepancies that may arise.
  • Optimize copy and landing pages for paid search engine marketing campaigns
  • Continually expand and optimize paid keyword discovery
  • Research and analyze competitor advertising links

Requirements:

  • Proven SEM experience and success managing PPC campaigns across GoogleŮŤ Yahoo and Bing.
  • Well-versed in performance marketingŮŤ conversionŮŤ and online customer acquisition
  • Continually current on trends and best search engine marketing practices
  • In-depth experience with bid management tools (e.g.ŮŤ Click EquationsŮŤ MarinŮŤ KenshooŮŤ Search

Ignite)

  • Adept in and experienced with website analytics tools (e.gŮŤ Google AnalyticsŮŤ NetInsightŮŤ

OmnitureŮŤ WebTrends)

  • Strong analytical skills
  • Experience generating SEM reports
  • Familiarity with A/B and multivariate experiments
  • Working knowledge of HTMLŮŤ CSSŮŤ and JavaScript development and constraints
  • BS/MS degree in Marketing or a quantitativeŮŤ test-driven field

Official website: https://www.bitmart.com/

Is SEO a high paying job?

According to various salary reports, as of my knowledge cut-off in June 2023, SEO specialists in the United States might earn anywhere from $40,000 to $70,000 annually at the mid-level, with senior or specialized roles potentially reaching into six figures

These numbers can vary widely based on the aforementioned factors

SEO can be a well-paying field, but the salary for an SEO job can vary widely based on several factors, including the individual's experience, specialization, location, the size and industry of the employer, and the specific responsibilities of the role

For example:

  1. Entry-Level Positions: Those just starting in SEO may find that the initial salaries are more modest, reflecting the need for on-the-job training and experience building.
  2. Mid-Level and Experienced Professionals: With several years of experience and a track record of success in improving search rankings, an SEO professional can command a higher salary. Specializing in a particular aspect of SEO, such as technical SEO or link-building, can also increase earning potential.
  3. Management Roles: Those who move into leadership or management roles within SEO, overseeing teams, and developing strategy, can earn significantly higher salaries.
  4. Location: Salaries for SEO roles can vary based on geographic location, reflecting the cost of living and demand for SEO expertise in a given area. Generally, working in larger cities or tech hubs may offer higher pay.
  5. Freelance and Consulting Opportunities: SEO professionals who work as freelancers or consultants may have the potential to earn more, especially if they can build a strong client base. However, this path may also include additional uncertainties and responsibilities, like finding clients and managing a business.
  6. Industry and Company Size: Working in certain industries or for larger companies may result in higher salaries due to the greater resources and revenue potential associated with effective SEO.
  7. Performance Bonuses and Incentives: In some roles, compensation may be tied to performance metrics, such as improvements in search rankings, organic traffic growth, or other KPIs (Key Performance Indicators). Achieving or exceeding these targets may lead to bonuses or other financial incentives.

What does a SEO job do?

Search Engine Optimization (SEO) is a critical aspect of online marketing, and professionals who specialize in SEO are tasked with increasing a website's visibility in search engine results

An SEO job involves various responsibilities and tasks, and the primary goal is to improve a site's ranking for specific keywords or phrases relevant to the site's content or business

Here's what an SEO job typically involves:

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  • Keyword Research: Identifying the right keywords and phrases that potential customers might use to find products or services similar to those offered by the site.
  • On-Page Optimization: Ensuring that a website's structure, content, meta tags, and other on-page factors are optimized for relevant keywords. This includes optimizing HTML tags, using descriptive URLs, creating high-quality, relevant content, and more.
  • Off-Page Optimization: Building quality backlinks and employing other strategies to promote the website externally. This can involve outreach to other websites, creating valuable content that others want to link to, and engaging with social media.
  • Technical SEO: Working with the website's architecture to ensure it's easily crawlable by search engines. This may involve fixing broken links, improving page load times, implementing structured data, and ensuring the site is mobile-friendly.
  • Content Strategy: Planning and creating high-quality, engaging content that's relevant to the chosen keywords and provides value to readers. This often involves working closely with writers, designers, and other creative professionals.
  • Analytics and Reporting: Regularly monitoring and analyzing website performance and search rankings using tools like Google Analytics and Google Search Console. This includes tracking changes, identifying trends, and making adjustments as needed.
  • Competitive Analysis: Researching competitors and their SEO strategies to identify opportunities for improvement and ways to differentiate the site.
  • Local SEO: For businesses that operate in specific geographical locations, optimizing the site for local search can be an important focus. This includes creating and optimizing Google My Business listings and getting positive reviews.
  • Adherence to Guidelines: Ensuring all strategies and tactics comply with search engine guidelines to avoid penalties.
  • Ongoing Optimization: SEO is an ongoing effort, and continuous monitoring and tweaking are essential to keep up with changes in search engine algorithms and competitive landscapes.

    • Is SEO still a good career?

    Yes, SEO is still considered a good career as of my knowledge cut-off in September 2021, and it's likely to continue being valuable in the foreseeable future

    Here's why:

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  • Demand for Organic Traffic: Many businesses rely on organic search traffic as a significant source of leads and customers. As long as search engines play a central role in how people find information, products, and services online, there will be a need for SEO specialists to help businesses rank higher in search results.
  • Ongoing Evolution: Search engines continuously update and change their algorithms. SEO professionals who stay up to date with these changes can provide valuable services to help businesses adapt and maintain or improve their rankings.
  • Integration with Other Marketing Efforts: SEO doesn't operate in a vacuum; it's often integrated with content marketing, social media, paid advertising, and other online marketing strategies. This interconnectedness creates a robust and versatile career path with room for specialization or broad expertise.
  • Potential for Freelancing and Entrepreneurship: SEO skills are not only applicable in traditional employment settings but also lend themselves to freelance and consulting work. Many businesses, especially small and medium-sized ones, might not have in-house SEO experts and may prefer to hire freelance or agency support.
  • Continuous Learning: The ever-changing nature of SEO might be seen as a challenge by some, but for others, it represents an opportunity for continuous learning and professional growth. If you enjoy keeping up with the latest trends and technologies, SEO can be a stimulating field.
  • Positive Impact on ROI: Effective SEO can have a substantial positive impact on a business's return on investment (ROI), making it an attractive strategy for many organizations. Being able to demonstrate improvements in traffic, rankings, and conversions can make you a valuable asset to a team.
  • Diverse Opportunities: SEO expertise can open doors in various industries, from e-commerce to healthcare to entertainment. The principles of SEO apply across different sectors, providing a broad landscape of opportunities.