Brand Marketing Jobs in Web3

16 jobs found

Part of the Bondex Ecosystem

WxRK

Stop applying — get discovered by hiring agents.

Build your profile
Job Position and Company Posted Location Salary Tags

$63k - $79k

Nexo
$63k - $79k estimated
Sofia BG

About Nexo:

Nexo is the world’s leading regulated digital assets institution with $13 billion in assets under management. Our mission is to maximize the value and utility of cryptocurrencies by signature products, created in Bulgaria.

Nexo was born with the promise of redesigning finance. Three years on, we give millions of people worldwide access to fast, cost-effective, and tax-efficient funding — we have processed $50+ billion for over 3,000,000+ users in more than 200 jurisdictions around the globe.

Our reputation in the blockchain world is built on signature products — our Instant Crypto Credit Lines™ and Earn Crypto Interest suite. And this is only the beginning.


Team and Culture:

The Marketing team at Nexo works with external parties & departments across the organization, ensuring that crypto users worldwide recognize and use our product.

We're quantitive and creative. We have long-term strategic thinking combined with superior execution skills that respond to crypto's dynamic nature.

We're scrappy. We use the latest marketing technology, and we work smart. We measure continuously, aiming for the highest output of our work.

We're transparent. We share the goals, the strategy, the tactics, the progress. We share the results, and we learn from them.

What You Will Be Doing:

  • Build the Brand & Creative area within Nexo’s Marketing Team
  • Manage and track campaign budgets across external agencies and internal teams
  • Ensure successful delivery for key brand awareness metrics
  • Work with and source external parties in order to drive brand awareness
  • Manage global collaboration for campaigns with regional marketing counterparts
  • Own brand strategy & planning
  • Own the brand marketing budget
  • Lead a team of brand marketing specialists & creative professionals
  • Hire top talent for the org

What We Look For:

  • 7+ years of relevant experience in Marketing with strong focus on Brand Building & Strategy
  • Experience working on global brands and developing strategies/work for multiple regions or markets
  • Highly responsive and proactive professional with ability to lead a team.
  • Strong communication skills including fluent spoken and written english
  • Master storyteller — You can craft a compelling narrative across different channels. You know how to match the message to the medium.
  • A builder. You're biased toward action, a great collaborator and master simplifier. You never stop pushing towards clarity and delivery.
  • Experience managing large Marketing budgets
  • Experience with TV, Radio, OOH & Event Advertising
  • Experience composing inspiring and innovative creative and research briefs.
  • Great knowledge of the crypto market


Perks We Offer:

  • Attractive remuneration package & Annual bonuses
  • Learning Hub
  • Hybrid way of work and work from home
  • Inspiring atmosphere and innovative projects
  • Future career development in a global company leading the innovative blockchain space
  • Tailor-made personal benefits package — you want it, you get it
  • Daycare center for the youngest
  • Wellness program including additional health insurance, Multisport card, sports activities, standing desks & protective glasses and many more
  • Free assorted healthy snacks and fresh fruits in the office
  • Weekly gourmet breakfast meet-ups
  • Free parking with a designated space, free electric bikes & public transport
  • Epic regular team buildings and parties

And an unwavering belief that we’re building something truly great.

What do brand marketers do?

Brand marketers are responsible for developing and implementing marketing strategies and campaigns to promote a brand or product

This includes researching target audiences, identifying key messages and positioning, and developing promotional materials such as ads, social media posts, and websites

Brand marketers also work to build and maintain the reputation and image of the brand, often through public relations and customer service efforts

They may also be responsible for tracking and analyzing market trends, as well as measuring the effectiveness of marketing campaigns

Overall, the main responsibility of a brand marketer is to increase brand awareness and sales, and to create a positive perception of the brand among customers

This involves a combination of creative thinking, strategic planning, and data analysis.