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Metaplex Foundation - Head of Marketing
Remote | Competitive Compensation + Token Incentives
About Metaplex
Metaplex powers one of the largest blockchain developer ecosystems in the world, providing the onchain infrastructure needed to build decentralized applications on Solana and the Solana Virtual Machine (“SVM”). As the leading digital asset protocol for tokens, NFTs, gaming assets and more, Metaplex has facilitated the creation of over 800 million assets and powered $8.3 billion in transaction value across 8.6 million unique signers.
The Metaplex Foundation is a non-profit organization dedicated to supporting and growing the Metaplex ecosystem. Our mission is to help build the onchain economy by empowering developers with comprehensive tools to create decentralized applications.
As Metaplex expands its reach and grows its global community, we’re searching for a visionary Head of Marketing to lead the charge, shaping the narrative, deepening engagement, and driving adoption.
About the Role
The Head of Marketing will be responsible for defining and executing a comprehensive marketing strategy that amplifies the reach and impact of the Metaplex protocol. This role will encompass crafting compelling narratives, launching innovative campaigns, and strengthening ties with our global community that makes up the Metaplex ecosystem. As a full-stack marketing leader, you’ll collaborate cross-functionally to elevate the developer ecosystem and ignite interest among developers, creators, and retail users.
This is a unique opportunity to build and lead a marketing function in one of the most exciting spaces in Web3, making an immediate impact on the future of digital assets.
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives